纺织服装业一直以来都是浙江省的支柱产业

2. Background and significance:

Zhejiang textile and garment industry has always been a pillar industry of the province's total exports accounted for three, accounting for one fifth of the country's textile exports. In recent years, Zhejiang textile trade by leaps and bounds, mainly due to the inherent Zhejiang textile industry comparative advantage, and then form a price competitive advantage. But it also faces a number of problems. . subprime crisis, Zhejiang textile industry to develop an international financial crisis caused by the cold. Annual Fall Fair was originally a number of textile enterprises in Zhejiang Province to undertake at the end of next year as well as orders for the opportunity, in the past, essentially all companies participating in the Canton Fair received the order. But last year, many exhibitors have complained about the enterprise: a substantial reduction of foreign exhibitors, to get any orders. At the same time, the city's foreign trade textile company orders one after another worry for the coming year. Some foreign companies have emerged to reduce fixed customers orders, or orders have not done the follow-up orders after the case. Some foreign trade companies, even after placing some foreign goods but not the case. Beginning of the year, the textile industry is also gradually get out of the bottom, slowly in the pick-up orders, cold winter is over. Raw material prices, the cotton textile industry is an important raw

material price fluctuations of various important impact on the industry's profits. With the rapid technological progress in recent years, some of the original fiber defects gradually improved, moisture, breathable, anti-static and other problems are gradually solved. By the impact of rising oil prices, a variety of clothing pressure on prices of raw materials there. Continuous appreciation of Renminbi, the first half of the RMB against the . dollar has appreciated nearly % annual appreciation rate is expected to reach or exceed 10%. Enterprises generally indicated that speed up the appreciation of the yuan, is the most difficult forecast and the biggest factor affecting the effectiveness of exports. It is estimated that, for every 1% appreciation of RMB, the textile industry profit, 1% -4%. Current dependence on the export of textile industry in our province in more than 30%, RMB appreciation will make the company should not have much further compress margins. We can calculate the effective exchange rate of the reasons for Zhejiang enterprises, at least one year loss of billion . dollars, which is the already small profit margins in the textile industry is undoubtedly a large number. Green barriers frequent new trade barriers, the European Union formally ban perfluorooctane sulfonyl compounds (PFOS) in the use of commodities. PFOS in the textile industry because there are very extensive, and is not yet developed to fully comply with EU standards PFOS control of textile auxiliaries, textile export enterprises will be seriously

affected. In addition, . textile and apparel in China's frequent use of the recall mechanism. According to Chinese Ministry of Commerce, Bureau of Fair Trade statistics, only the first 4 months of this year, the United States, through its Consumer Product Safety Commission has announced 12 cases of the recall of Chinese textile and apparel notification to the . textile exports are certain influence. The lack of high-quality international brands in the international market, 90% of the garments are produced in China, but we do not have well-known brand, can only earn processing fees. Export of final products in Zhejiang Province, processing trade accounted for 50%, many companies engaged in OEM, not own brand, processing, relatively little profit. Zhejiang Province in the international cargo equivalent to cheap, low quality of the overall impression has not been fundamentally reversed.

3. Research Aims ands Objectives:

Accelerate the implementation of "going out" strategy of macroeconomic policy in China under the guidance of China-related community organizations to organize the majority of enterprises to participate in self-discipline, learning international advanced management experience, international cooperation, to promote the healthy development and maintenance of both domestic and overseas fair market order. In recent years, although Zhejiang textile industry in general trade exports increased rapidly, but in the long run, simply relying

on the traditional trade patterns can not meet the development needs. Textile enterprises need to accelerate the "go" pace, and actively explore a variety of ways, more extensive and deeper in international cooperation and international competition, the pursuit of globalization. Accelerate the optimization and upgrading of industrial structure, the face of irrational industrial structure and growth, the textile export enterprises in Zhejiang province with enterprises as the main building, market-oriented, a combination of research technology innovation system, enhancing independent innovation ability