国开(中央电大)本科《商务英语3》形考任务(单元自测1至8)试题及答案-国开商务英语试题

国开(中央电大)本科《商务英语3》形考任务(单元自测1至8)试题及答案:国开商务

英语试题

国开(中央电大)本科《商务英语3》形考任务(单元自测1至8)试题及答案 (电大网上形考必备资料) 说明：课程代码：04011。

适用专业及层次：会计学、金融学、市场营销和物流管理本科。

平台考试网址：http：//https://www.sodocs.net/doc/9f2136914.html,。

单元自测1 试题及答案题目顺序是随机的，使用查找功能（Ctrl＋F）进行搜索 [题目]— Why did you choose our company？— __________________________ [答案] Sorry, I didn＇t catch that. Would you say it again? [题目]— Can you show me the schedule？—__________________________. [答案] Sure, a tight schedule as usual [题目]— But what do you want me to do there？— ______________________________ [答案] You have to give a presentation on what our products are. [题目]— Morning, Maggie. Could you talk briefly about your career development？— ___________________________ [答案] Thanks for giving me this opportunity. I started as a clerk in the… [题目]— You need to pay a visit to our important customers from _Chamberlain Automation Systems Company in Washington. —

_____________________________ [答案] Sorry, can you repeat the name of the company? [题目]______ a vacation is always a good way to get relaxation and refreshment. [答案] Taking [题目]Before I came to America, I __________as an executive secretary with a trading company for one year in Britain. [答案] had worked [题目]Good manners may be varied ________cultural backgrounds. [答案] due to [题目]I led and _________a sales team of 20 people. [答案] motivated [题目]I was __________ devising sales strategies and targets for the West Region. [答案] responsible for [题目]Is ________ possible to take a 10-minute break during the meeting tomorrow morning？[答案] it [题目]Sometimes your body language, gestures and expressions may tell people ______________ about you than the words you use. [答案] more [题目]The following hints may help you stay energized, or at least ___________ until you can make the time for rest. [答案] get you going [题目]When talking to people within your company _________don’t speak your language, you may have to use English. [答案] who [题目]You are the right person for the job that_______ your application ________the advertisement. [答案] relates…to…二、阅读理解阅读下面的文章，根据文章内容给题目选择正确的答案。（每题10分） In business, people have to deal in person with all kinds of people.

When talking to people within your company who don＇t speak your language, you may have to use English；

these people may be colleagues or co-workers – who may work with you in your own department, in another part of the building or in another branch. And you may also have to deal with people from outside the organization：clients, suppliers, visitors and members of the public. Moreover, these people may be friends or strangers – people of your own age, or people who are younger or older than you. The relationship you have with a person determines the kind of language you use. For example, it＇s not appropriate to say ＇Hi, how are you!＇ when meeting the Managing Director of a large company or to say＇Good morning, it＇s a great pleasure to meet you＇when being introduced to a person you＇ll be working closely with in the same team. People usually form an impression of you from the way you speak and behave – not just from the way you do your work. People in different countries have different ideas of what sounds friendly, polite or sincere – and of what sounds rude or unfriendly! Good manners in your culture may be considered bad manners in another. Sometimes your body language, gestures and expressions may tell people more about you than the words you use. 题目6：The topic of the passage is __________. [答

案]dealing with people in business 题目7：The language you use when talking with people in business is decided by _________. [答案] your relationship with the particular person 题目8：People usually form an impression of you from _________. [答案] your language and manners 题目9：Good manners in your culture may be considered bad manners in another._ Good manners_ in this statement mean ___________. [答案] to behave politely 题目10：The message of the article is that ________________. [答案] dealing with people successfully in business is not easy 单元自测2 试题及答案题目顺序是随机的，使用查找功能（Ctrl＋F）进行搜索[题目] ___________. —Thank you. I must say I have a great staff. [答案] It＇s a pleasure to meet you, Ben. So you＇re the one responsible for those outstanding sales figures I＇ve seen. [题目] ___________. —We are headquartered in Shanghai. [答案] Where are your headquarters? [题目] ___________. — Well, it is a separate department. But there are two laboratories, one at each production plant. [答案] What about the Research and Development Department? [题目] ___________. —Yes, certainly. We are a medium firm with about two thousand people

in two different plants. [答案] Could you tell me how your company is actually organized? [题目]— Kathy，I＇d like you to meet Maggie Jacobs. —___________, Maggie. You＇re doing a great job. [答案] I＇m pleased to meet you [题目]Being an___________ manager means knowing when to use the right management style. [答案] effective [题目]Finally, they return the___________ to the people who bought shares in the company. [答案] profits [题目]I didn＇t know you ______ a previous supplier. [答案] were [题目]Sometimes a situation will___________ a direct style of management. [答案] call for [题目]They ______ over at great length the matter of how to increase the sale of your products last night. [答案] talked [题目]What ______ we do if the company cut down on ads？ [答案] shall [题目]You just send the faulty product back to them and they___________ it free of charge. [答案] will replace [题目]Young people can learn how entrepreneurship works by___________ their own companies. [答案] operating [题目]Your T shirts found a ready market in the eastern part of our country ______ 2014. [答案] in 阅读下面的文章，根据文章内容给题目选择正确的答案。（每题10分） THREE EFFECTIVE MANAGEMENT STYLES Being an effective manager means knowing when to use the right management style. Some styles, for

instance, are more people-oriented, while others tend to focus on a project or product. The management style you select will depend on your people skills and knowledge, available resources (like time and money), desired results, and, of course, the task before you. The common management styles can be summarized into three categories. The participatory style is the first of its kind. Here, it is critical to give each employee an entire task to complete. If that’s not possible, make sure the individual knows and understands his or her part as it relates to the project or task. When people in your team know where they fit in the big picture, they’re more likely to be motivated to complete the task. Following that, we have the directing style. Sometimes a situation will call for a direct style of management. Perhaps a tight deadline looms, or the project involves numerous employees and requires a top-down management approach. Here, a manager answers five questions for the employees：What？Where？How？Why？and When？Let employees know what they need to do, how they’re going to do it, and when the questions must be finished. The last one is the teamwork style. If you want to speed up a project and choose the best process for completing that project, managing by teamwork is the way to go. When you motivate people to pool

their knowledge, the results may exceed your expectations. Often, teams can tackle problems more quickly than what you can accomplish on your own. The give-and-take can create a process that you can repeat in other projects. 1. Being an effective manager lies in knowing the right _____.{A；

B；

C} A. knowledge B. skills [答案] C. management style 2. Which of the following is NOT mentioned as a focus of different management styles？{A；

B；

C} [答案] B. Customers. 3. Which of the following can’t be inferred from the passage？{A；

B；

C} [答案] A. The management style is likely to change because the manager has been replaced. 4. When people in your team know where they fit in the big picture, they are more likely to be _____ to complete the task.{A；

B；

C} [答案] C. inspired 5. If you want to speed up a project and choose the best process for completing that project, you can resort to _____.{A；

B；

C} [答案] A. team work 阅读下面的文章，根据文章内容判断文章后的句子是正确（T）还是错误（F）。（每题10分） LEARNING BUSINESS SKILLS THROUGH JUNIOR ACHIEVEMENT Junior Achievement is an international movement to educate young people about business and economics for the purpose of helping them prepare to succeed in a world economy.11 The organization is the largest of its kind. Junior Achievement has gone through different stages in its development. 12 It was started by two business leaders, Horace Moses and Theodore Vail, and Senator Murray Crane in 1919 in Springfield, Massachusetts. The organization started with

a small number of children aged ten to twelve. For more than

50 years, Junior Achievement programs met after school as a group of business clubs. But in 1975, Junior Achievement began to offer classes during school hours. Many more young people joined the organization once it began to teach business skills as part of the school day. In 2004, Junior Achievement Worldwide was formed. The Junior Achievement programs teach about businesses, how they are organized, and how products are made and sold.13 The programs also teach about the American and world economies and business operations. Young people can learn how entrepreneurship works by operating their own companies. For instance, the students develop a product and sell shares in

their company. They use the money to buy the materials they need to make their product, which they then sell. Finally, they return the profits to the people who bought shares in the company. It is reported that in the United States alone, there are more than 22,000 places that hold Junior Achievement events currently. According to Junior Achievement, about 287,000 volunteers support its programs around the world. 1. This passage is about Junior Achievement，an international movement to educate young people about businesses and economics.{ [答案] T } 2. Junior Achievement was started by two business leaders in Massachusetts.{ [答案] F} 3. Classes during school hours have been available in Junior Achievement for more than 60 years.{ [答案] F} 4. Junior Achievement has been worldwide since 1919.{ [答案] F} 5. Volunteers of Junior Achievement teach about the American and world economies and business operations.{ [答案] T } 单元自测3 试题及答案题目顺序是随机的，使用查找功能（Ctrl＋F）进行搜索[题目]Additionally, make sure that your password is long enough to ______ easily being hacked. [答案] prevent it from [题目]I＇ll ______ the exchange rate and service charge and then type up the check for you. [答案] figure out [题目]In addition, you are required to ______ the Bank ______ your Social Security

Number and two valid identification documents. [答案] provide…with [题目]In order to make proper reservations, will you send your acceptance to the attention of the General Office ______ a week before that day？ [答案] no later than [题目]Most banks have a section ______ you set up payees. [答案] in which [题目]The bank _____ grand door faces south is Bank of China. [答案] whose [题目]The only thing I have is this bill ______ the publisher’s name and address _____ it. [答案] with…on [题目]This is the best business program ____ has been accomplished this year. [答案] that [题目]This will make______ easier to transfer money and make loan payments online. [答案] it [题目]You can send them gifts ______ your best clients. [答案] in honor of 二、翻译（每题10分） 1.It is important to clear your cookies after each banking session, especially at a public computer.{A；

B；

C} [答案]A. 重要的是在每次银行交易业务结束后，要清除你的上网痕迹，尤其是在公共电脑上。

2. For further information, you can call at the bank’s customer service hotline 12345 to extension 3124, or pay a visit to https://www.sodocs.net/doc/9f2136914.html,. {A；

B；

C} [答案]C. 要了解更多信息，你可以拨打银行客服热线12345转分机3124，或者访问https://www.sodocs.net/doc/9f2136914.html,网站去查询。

3. Online banking refers to banking activities that are carried out over the Internet on a secure website.{A；

B；

C} [答案]A. 网上银行是指通过互联网在安全的网站上实现的银行业务活动。

4. Thus you can protect yourself from identity theft.{A；B；

C} [答案]B. 这样，你就可以保护自己，避免身份被盗用。

5. You can inform your bank of your account number so that your money can be transferred directly.{A；

B；

C} [答案]A. 你可以把你的账号告知银行，以便你的钱直接转账。

二、阅读理解（每题10分） CHOOSE THE BEST ITEM TO COMPLETE THE DIALOG. _Jenny comes to a bank to open an account. A clerk __comes__ up to help her._ A. THEN PLEASE JUST FILL IN THIS FORM WITH YOUR NAME AND ADDRESS IN CAPITAL LETTERS. B. I’M AFRAID I DIDN’T QUITE CATCH THAT. C. I’D LIKE TO OPEN AN ACCOUNT.

D. THEN YOU’D BETTER OPEN A CURRENT ACCOUNT.

E. WE’LL CONTACT YOU AS SOON AS IT COMES. Clerk：Good afternoon. Can I help you？Jenny：Yes,{ [答案]A }. Clerk：A deposit account or a current

account？ Jenny：Er, I’m not sure. You see, I have monthly remittances sent to me from the Canada Embassy and I’d like

to have the money paid into an account. Clerk:{ [答案]A } The bank will give you a check book and you can take money out when you need it. Jenny：Fine. What do I have to do？ Clerk：Do you have any form of ID？ Jenny：Will my passport do？ Clerk：Sure.{ [答案]A } Jenny：No problem... It’s done. Clerk：And could you give me your signature here？ Jenny：Sorry？{[答案]A } Clerk：Please sign your name in the blank space below. Jenny：

I see. Now here you are. Clerk：Thank you. It will take a few days for your check book to arrive. {[答案]A } You can inform your embassy of your account number so that your money can be transferred directly. Jenny：Thank you very much. 单元自测4 试题及答案题目顺序是随机的，使用查找功能（Ctrl＋F）进行搜索[题目]______ your price be competitive and date of shipment acceptable, we intend to place a large order with you. [答案] Should [题目]An example of soft sell is to distribute free samples ______ customers often respond favorably. [答案] to which [题目]Businesses can use free samples to build rapport and ______ customers ______ products or services. [答案] engage…to… [题目]Moreover, reservations by credit card four weeks ______ guarantee availability of the room size required.

[答案] in advance [题目]Our new type of treadmill ______ release next month. [答案] is due for [题目]She is the CEO of Roston Sport Accessories________ I told you. [答案] about whom [题目]So I have a number of other ______ up my sleeve, as well. [答案] tricks [题目]The newly-designed ad ______ brought about a higher click through rate by the end of next month. [答案] will have [题目]We sell insurance cover, the ______ you pay will depend on the cover you require. [答案] charge [题目]We will have flown for 13 hours by the time we ________ to New York. [答案] will get 阅读下面的文章，根据文章内容给题目选择正确的答案。

Hard sell and soft sell are important business terms and useful strategies for sales staff to know and understand. Both of them can work. The effect depends on the type of customers and the type of products. A hard sell is a kind of more direct and forceful sales tactics. The sales person just keeps explaining how good the product is, why people should buy it and even how the prices might increase if the consumer walks off. A soft sell is a different approach. The sales person tries to build trust with consumers. He doesn’t put pressure on them to buy things, just recommending a product and letting the consumers make their own decisions. An example of soft

sell is to distribute free samples to which customers often respond favorably. Businesses can use free samples to build rapport and engage customers in products or services. Recommending products between friends is a little bit like doing soft selling. People don＇t really care if someone else buys the product. They are just giving their honest opinions and trying to be helpful. Humor in advertising is also used to attract the consumer＇s attention and get them interested in the products or services. Customers often resist hard sales tactics, thus making soft-selling much more effective for success. 1. What＇s the topic and main idea of the passage？{A；

B；

C} [答案]C. Selling Strategy –Hard Sell and Soft Sell Strategies 2. Customers often _________ hard sales tactics, thus making soft-selling more effective for success.{A；

B；

C} [答案]A. resist 3. Examples of soft sell mentioned in the passage include __________. {A；

B；

C} [答案]B. recommending products among friends 4. Making humorous advertisements is one of the approaches companies use

to __________. {A；

B；

C} [答案]B. arouse people＇s interests 5. According to the passage, __________. {A；

B；

C} [答案]C. soft sell is preferred by business companies 阅读下面的文章，根据文章内容判断文章后的句子是正确（T）还是错误（F）。

The marketing mix consists of ‘the four Ps’：providing the customer with the right product at the right price, presented in the most attractive promotion and available in the easiest place. The product is not just an assembled set of components：it is something customers buy to satisfy a need they feel they have. The image and the design of the product are as important as its specifications. Then the product must be priced so that it competes effectively with rival products in the same market. In addition, the product should be presented to customers through advertising (e.g. TV commercials, newspaper advertisements or posters), packing (e.g. design, labels, materials), publicity, public relation and personal selling. Finally, the product must be available to customers through the most cost effective channels of distribution. A consumer

product must be offered to end-users in suitable retail outlets, or available on hire purchase or by mail order. 1. The author of the article intends to explain to us what the marketing mix is.{ [答案]T } 2. Customers’ satisfaction matters greatly to a product.{ [答案]T } 3. The price of a product must be exactly the same as rival products in the same market.{ [答案]F} 4. To make your product known to the public, advertising is the only consideration you need to take into account.{ [答案]F} 5. A product can reach customers, according to the text, through retail outlets, hire purchase, mail order and online sales.{ [答案]F} 单元自测5 试题及答案题目顺序是随机的，使用查找功能（Ctrl＋F）进行搜索 [题目]— What kind of music are you going to have in the background？—Light ones. . [答案] It makes the audience feel comfortable. [题目]—I think a bus stop advertisement is a very wise chance to promote our products. —_________________. [答案] You said it. [题目]They have signed the _______ to export textiles. [答案] contract [题目]We usually keep a large supply _______ stock. [答案] at [题目]We will _____ an order with your company for digital cameras. [答案] place [题目]— What is your opinion for promotion of our products？ [答案] Why don’t we try the online ads for our

products? [题目]—Hello! __________________？—Hello, this is Michael from Tianjin Vanguard Trading Inc. [答案] Who is that? [题目]They are talking about how to make use of advertising to________ the products. [答案] promote [题目]— May I suggest the sales start on or about October 1？ [答案] Great. We can start to prepare for the big event. [题目]Too many debts in a company easily _______ bankruptcy. [答案] result in 二、翻译（每题10分） 1. Based on that, we’ll decide whether to run full-page ads.{A；

B；

C} [答案]A．以此为基础，我们再决定是否运作整版广告。

2. A sales department consists of many people who are based in different parts of the country or the world.{A；

B；

C} [答案]C．销售部由很多工作在全国乃至世界各地的人员组成。

3. I look forward to hearing from you by return.{A；

B；

C} [答案]A．期待能得到您的回信。

4. Although successful salespeople often have special talents and an outgoing personality, the skills they employ are used by us all.{A；

B；

C} [答案]B．虽然成功人士通常拥有特殊天赋和开朗性格，但是他们

运用的技能也被我们所用。

5. Export companies often have a separate export sales force, whose travel and accommodation expenses may be very high.{A；

B；

C} [答案]C．出口公司通常拥有专门的出口营销人员，其差旅费可能

会很高。

二、阅读理解（每题10分）阅读下面的文章，根据文章内容判

断文章后的句子是正确（T）还是错误（F）。

There are eight traditional functions of marketing: 1. [答案]T 2. [答案]T 3. [答案]F 4. [答案]T 5. [答案]T 单元自测6 试题及答案题目顺序是随机的，使用查找功能（Ctrl＋F）进行搜索[题目]—Hello, this is Steven Smith. Nice to hear your voice again. —Hi, Mr. Smith. [答案] I would like to know about the coverage of your freight forwarding business. [题目]— Don＇t hesitate to click on our website when you need us. —______________________. Thank you. [答案] Sure,

I will [题目] ______________________. —We offer special services such as personal belongings, express, holiday pick-up and delivery services and so on. [答案] What kind of special

services do you offer? [题目]—Good morning. Far East Logistics Company.__________________. —Good morning. This is Maggie Bonner. I would like to know more about your products. [答案] May I help you? [题目]That is the reason_____________ we＇ve lost so many customers. [答案] why [题目]The manager asked me_____________ I could finish my work before the weekend. [答案] whether [题目]The total cost in logistics in China is still higher than_____________ in many other industrialized countries. [答案] that [题目]We work closely_____________ every large airline like Air China, Air France and American Airlines. [答案] with [题目]You can get the goods_____________ to your door so quickly nowadays. [答案] delivered [题目]—Does modern logistics mean transportation and delivery？ [答案] No, it＇s not the whole story 二、翻译（每题10分） 1. After a commercial transaction is done, logistics will carry out the transfer of goods from the seller to the buyer for the lowest cost and in the most effective manner.{A；

B；

C} [答案]B. 在完成商业交易后，物流将以最低成本和最有效的方式将商品从卖方运输到买方。

2. Goods are often in stagnation during the transfer

process, which is called the storage of logistics.{A；

B；

C} [答案]A. 商品在流转过程中往往有处于停滞状态的时候，这被称为物流存储。

3. Sometimes the distribution processing changes the packages of the goods.{A；

B；

C} [答案]C. 有时，配送加工会改变商品的包装形态。

4. Information is important because it provides the facts that supply chain managers use to make decisions.{A；

B；

C} [答案]B. 信息很重要，因为它提供了供应链管理者用以决策的事实。

C. 信息很重要，因为供应链管理者可以利用它提供信息进行决策。

5. With the rapid economic growth in China, the logistics industry is expanding greatly.{A；

B；

C} [答案]A. 随着中国经济的快速发展，物流行业也极大发展。

二、阅读理解（每题10分）阅读下面的文章，根据文章内容判断文章后的句子是正确（T）还是错误（F）。

FUNCTIONS OF LOGISTICS Logistics is the physical flow

中央电大形成性测评系统 试题及答案

1. 中国国家主席的任职年龄要求是年满（） A. 25周岁 B. 35周岁 C. 45周岁 D. 55周岁 2. 国家食品药品监督管理局属于（）。 A. 国务院组成部门 B. 国务院直属机构 C. 国务院直属事业单位 D. 国务院部委管理的国家局 3. 提出中华人民共和国国家主席、副主席候选人名单的是（） A. 宪法制度 B. 全国人民代表大会主席团 C. 人民民主专政制度 D. 人民代表大会制度 4. 目前全国被正式确认并予以公布的少数民族有（） A. 53个 B. 54个 C. 55个 D. 56个 5. 国家主席第二顺位补缺候选人是（）。 A. 国家副主席 B. 全国人大委员长 C. 全国人大副委员长 D. 国务院总理

6. 国务院每届任期为5年，总理任职年限为（）。 A. 只能任职一届 B. 连续任职不得超过两届 C. 连续任职不得超过三届 D. 无限制 7. 中国少数民族中，信仰基督教的主要有（）。 A. 藏、蒙古等民族 B. 苗、瑶等民族 C. 裕固、门巴等民族 D. 东乡、撒拉等民族 8. 在全国人民代表大会闭会期间，决定部长、委员会主任、审计长、秘书长人选的是（）。 A. 中共中央政治局 B. 中共中央书记处 C. 全国人大常委会 D. 国务院总理 9. 最晚设立的自治区是西藏自治区，最早设立的则是（）。 A. 广西自治区 B. 宁夏自治区 C. 新疆自治区 D. 内蒙古自治区 10. 香港特区行政长官由一个具有广泛代表性的选举委员会选举产生。选举委员会的组成人数是（） A. 600人 B. 700人 C. 800人 D. 1000人

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