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商品说明书的翻译

商品说明书的翻译
商品说明书的翻译

商品说明书的翻译

导言:商品说明书(Instruction,Direction,Description),也称之为“产品说明书”或“使用说明书”(Operating Manual),是厂商为销售其产品而制作的一种关于该产品的宣传小册子。商品说明书主要是关于相关商品的构造、性能、规格、用途、使用方法、维修保养等方面的文字说明。本节课我们将简要的介绍下英文商务说明书的语篇结构和语言特征和及其英文商务说明书的翻译策略,进而说明翻译英文商务说明书的应遵循的基本原则。

一、商务说明书的语篇结构

根据商品在性能、用途等方面的不同,英文商品说明书的结构形式也会有所不同。通常商品说明书由标题(包括副标题)和正文两个部分组成。

1.商务说明书的标题(Headline)

商品说明书的标题可以大致分为直接性标题(Direct Headline)和间接性标题(Indirect Headline)两个类别。前者直接表明是对何种产品的说明或者是何种产品的使用手册。例如:

HITACHI

TWIN-TUB WAHSING MACHINE

Operation Manual

而间接性标题并不直接说明是何种产品的说明书。例如:

For Pain

Usual Adult Dose:2 or 3 tablets four times daily;for children under twelve,consult a physician. KEEP TIGHTLY COLSED.

A VOID EXPOSURE TO LIGHT.

该例采用了间接性标题,其标题没有述及具体的商品名称。

部分商品说明书除了正标题之外,还另外附有副标题(Sub-headline)。副标题通常是正标题之具体内容,为客户提供更详细或明确的信息,以引起客户的兴趣和注意力。例如:

HERICIUM ERINACEUS TABLETS

——A good remedy for gastropathy

(2)商品说明书的正文(Body)。

商品说明书的正文是其核心部分,其不可缺少的成分包括:产品的适用范围、使用方法及注意事项等,对于机械、电器类产品来说,一般还包括安装和维修方法。英文商品说明书通常采取两种模式:其一为开门见山式(Come-to-Point Style),即直接陈列所要说明的事项或方面;另一种为引言式(Introductory Style),或称概述式,即先对商品作一般性的介绍,然后列出所需说明的具体方面。看下面的例子:

Konica Color SR-V 100

Daylight Type,For Color Prints

Avoid direct sunlight while loading and unloading film. Keep film cool and dry.

Daylight Exposure:Set film-speed dial on camera or exposure meter at ISO 100/21.

Flash Exposure :Use electronic flash,blue flashbulbs or flashcubes. Divide flash guide number for ISO (21 DIN)by flash-to-subject distance.

Processing :Film price does not include processing or printing. Process promptly after exposure. Process CNK-4 or C-41 should be used.

Notice :The film will be replaced if defective in manufacturing or packaging. Except for such replacement it is sold without express or implied warranty or liability of any other kind. Since color dyes may change in time,this film will not be replace for,or otherwise warranted against,any color change.

Directions for Comfortact Lenses Solution

Comfortact is an all-purpose solution for the care of contact lenses. Wets,soaks and cleans.

1. Wetting. Before inserting contact lenses in the eyes,apply one drop of Comfortact and rinse with water.

2. Soaking. Fill contact case one-half full of Comfortact. Place lenses in case and add a few more drops to cover all surface.

3. Cleaning. Apply a few drops of Comfortact to lenses and rub gently for ten seconds. Rinse and repeat.

Notice:Wash hand thoroughly before touching lenses. Do not let the tip of the bottle come into contact with any surface which may contaminate the solution. Do not use with sift contact lenses.

二、商品说明书的语言特征

1. 商品说明书的词汇特征

(1)一般用小词比如一般要用use而不用utilize, 用stop 而不用discontinue, 用get而不用acquire

(2)频繁使用缩略语大量缩略语的出现, 使得消费者能很快记住产品的名称。并且它简洁的形式可以节约在文本中所占空间, 也可以避免拼写上因为冗长而出现的错误等不必要的麻烦。DV: Digital Video(数字视频) , PC: Personal Computer ( 个人电脑), CD: Compact Disk(激光唱盘) , DVD: Dig ital Video Disc( 数字视频光盘) , OD: Optical Driver (光驱), HD: Hard Disk ( 硬盘), LCD: Liquid Crystal Display (液晶显示器)

2. 商品说明书的句法特征

(1)省略句的使用为了使句子简洁, 说明书文本中多使用省略句。省略句的使用, 是在一定的语境下进行的。只有读者根据上下文语境理解了文本的意思, 才可用省略句。通常, 会省略主语、谓语和宾语。例如: 省略主语和谓语的情况: Fully compatible with IBM PC. PCXT, PCAT, PS \ 2 systems. 句中省略了主语it和谓语is。省略宾语的情况:

Before operating the un it, p lease read this manual thoroughly and retain for future reference.句中retain一词是及物动词, 宾语it被省略了。( 2)祈使句的使用

通常在口语体中, 祈使句的使用会给人以严肃甚至不礼貌的感觉。然而, 在说明书这种书面文体中, 它的使用会让读者对产品有种信任感。因为祈使句用在说明书中, 用一种清晰而带有权威性的语气来书写, 会让消费者对他所进行的每一步操作都相当有信心, 认为这些都是在经过专业技术测定和认可之内的、是安全可靠的, 可以放心使用。比如: Keep this User Manual for future reference; Keep this equipment away from humidity; Lay this equipment on a reliable flat surface before setting it up.

(3)商品说明书的常用句型结构

1)(情态助动词)be + 形容词(或过去分词)+ 状语

该句式常见于说明书的开头以说明该产品的性质或用途。例如:Poly Clean is specially formulated to clean all dirt and stain from glass,windows and other hard surfaces quickly and easily.

保洁丽配方独特,能迅速清除玻璃、窗户及其他硬物表面的污垢和尘迹,方便快捷。

再如:This machine is equipped with a gear transmission mechanism,and its multi-dies are arranged in line. 本机采用齿轮变速传动结构,串联组成多模连续拉丝机。

2)(情态助动词)be + 介词短语

该句式常用于说明相关商品的特征、状态和范围以及计量单位等。例如:The Type CYJ15-18-18 oil pumping machine is of simple and compact construction. CYJ15-18-18 型抽油机的结构紧凑。

3)be + 形容词+ 介词短语。

该句式也常用来描述相关商品的特性和状态。例如:It is effective in reducing neurological pain and spasm caused by lack of calcium.

该产品尤其适用于防治由于缺钙所引起的神经痛、肌肉抽搐等。Due to its unique formulation,Etha moisturizing lotion is suitable for the skin of children and adults. 爱莎润肤露含有独特配方,适合所有

儿童和成年人的皮肤。

三、商品说明书翻译中应注意的问题

1.在商品说明书的翻译中应该注意商品说明书的语用功能,使使原文与译文读者能有相同的感受。例如: 原文:A VON ROLL ON ANTI- PERSPIRANT DEODORANT All- day deodorant and wetness protection. Keep under- arm s dry and odor- free. Glides on smoothly. Dries quickly. Non- stinging. Non- sticky. Wont' stain clothing. 译文: 雅芳止汗香体露(山茶花香) 配方特别温和, 适合各类肤质, 独特的清香, 令身体24小时保持干爽清新。从译文可以看出, 译者并没有按原文对译。原文中的! deodorant( 异味) 、ticky( 粘连)、stain(污染)直译成汉语都是不雅的词语, 欲买此类产品的消费者当看到这样的说明书时, 肯定会觉得自己的缺点被暴露无遗,顿觉尴尬, 不愿再继续购买。

2.理解原文本深层结构,使译本风格与原文本风格一致。看下例:

HAZELINE SNOW is specially formulated for all skin types. It contains moisture——suitable even for the most sensitive skin.

After applying HAZELINE SNOW,you do not experience any greasy or uncomfortable feeling. HAZELINE SNOW works. It is rapidly absorbed and is immediate in its effect. Regular use of HAZELINE SNOW keeps your skin soft,smooth and lovelier.

参考译文:

夏士莲雪花膏配方独特,适合各类皮肤使用。它富含水分,

甚至连最敏感的皮肤也能涂用。

电器电子的英文说明书写法

电器、电子产品说明书英译的特点和技巧。 (参考教材P202-210) 1 概述 电器、电子产品说明书是科技文体的一种,它以传递产品的有用信息为主要目的,内容主要包括: 前言、部件、基本功能、使用指南,故障排除等。 其中,基本功能和使用指南是主体部分。 一些简单易用的电器、电子产品,其说明书也相对简略。电器、电子产品说明书译文的预期功能主要是提供商品特点和使用信息,通过让译语用户了解产品的性能、特点、用途、使用和保管等方面,促使其完成购买行为。 2 电器、电子产品说明书英译的特点 特点概括起来包括: 准确性(accuracy)、 简明性(conciseness)、 客观性(objectivity)等。 2.1 准确性 电器、电子产品说明书是为了指导读者正确使用产品而写,它传递的信息(例如:各种数据、图表)首先必须科学准确。在英译过程中,必须

把信息内容如实准确地翻译出来,显化原文隐含的信息,消除歧义。一些专业术语、固定用语和习惯说法必须表达得准确、地道,例如在翻译数码相机说明书时会遇到这样一些术语: 镜头后盖(ear lens cap)、 三角架(tripod)、 数码变焦(digital zoom)、 快门帘幕(shutter curtain)、曝光不足(under exposure)、取景器(view finder)等,需按专业说法表达出来,不可任意生造。 2.2 简明性 简明性特点表现为: (1)内容条目简洁明了,步骤清晰,逻辑性强。 (2)常用缩略形式。例如:液晶显示(Liquid Crystal Display) 常缩写成LCD; 发光二极管(Light Emitting Diode) 常缩写成LED; 中央处理器(Central Processing Unit) 常缩写成CPU; 自动对焦(Auto focus)常缩写成AF; 手动对焦(Manual focus)常缩写成MF 2.3 客观性 电器、电子产品说明书将该产品的相关内容客观地呈现出来,引导读者按照一定的思维逻辑循序渐进,知道该做什么,怎么做,进而了解和正确使用该产品。这些内容带有描述说明的性质,客观而不带有感情色彩。例如:原文:紧急退出功能键可让使用者在电源故障时,以手动方式打开

1英语说明书翻译

目前,我国的产品说明书的翻译有许多不尽如人意的地方,概括起来,是由于不懂英语说明书的句型和选词不当所致。以下,我们就来讨论一下说明书的句型和选词问题。 一、产品说明书的若干句型 句型是语言结构的要素。无论英译汉还是汉译英都离不开句型。学习、掌握和使用句型是翻译工作者的必由之路。现将英文产品说明书的若干常见句型说明如下: 1.(情态动词)be+形容词(或过去分词)+目的状语 这种句型用语文章开头,说明该产品是做什么用的,例如: 1)本冲床主要用于冲孔、落料、弯曲、浅拉伸、剪切等冷冲工艺。 This press is mainly suitable for cold working operations, such as punching, blanking, bending, shallow drawing, cutting and so on. 2)该产品用于温度225℃以下的热水管或蒸汽管道上。 1

This product can be used in hot water or steam line with the temperature limited to 225℃. 类似常见的类型还有: ... is used for... ... is used to ... ... is used as... ... is designed to... ... is suitable to be used in... ...is available for (to)... ...may be applicable to... ...may be used to... ...can be used as... ...can be designed as... ...is adapted for (to)... 2

产品说明书翻译(共1篇)

篇一:产品说明书的翻译 产品说明书的翻译 说明书主要是用来说明产品的性能、特点、用途、配方及使用方法等,服务对象是普通消费者,所以语言浅显确切,简单明了,讲究科学性和逻辑性。它的作用旨在指导使用,所以翻译时要一丝不苟,不能有少出入。由于商品中种类、性质不同,说明的方法。内容也就不同。所以在翻译时要针对不同的具体要求,努力使译文所选用词准确明了,行文简洁流畅。一般来说,日用品说明书在说明产品性能、特点、用途等方面时,往往追求生动活泼,充满溢美之词,旨在激发人们购买、使用产品的欲望。而药品说明书通常包含成分、主治、用法说明、注意事项、禁忌以及副作用等部分。翻译时要读懂原文中的专用名词,然后才能准确用词,避免出错。机械设备说明书通常包括商品特点、用途、规格、性能、结构、操作程序以及注意事项等,语言简单明了。 【例1】 娃哈哈儿童营养液 娃哈哈儿童营养液是由我厂和浙江医科大学医学营养系共同开发的,含有人体所需的氨基酸、维生素、微量元素等多种营养成分,尤其是对儿童生长发育所缺的钙、铁、锌作了补充,通过国家级新产品鉴定,在国内同类产品中处于领先地位。 配料:蜂蜜、山楂、红枣、枸杞、莲子、米仁、桂圆、核桃等。 成分:每100毫升含量,蛋白质1.5%以上,钙250-300毫克,铁12.5-20毫克,锌12.5-20 毫克。 净含量:每支10毫克,每盒10只,计100毫升。 储藏:本品宜存于阴凉处。保质期一年,保存期一年半。 食用方法:早晚食用,每次1-2支。 批准文号:浙卫食准字(89)第0004-35号 标准代号:q/wjb0201-89 杭州娃哈哈营养食品厂出品,浙江医科大学医学营养系监制。 【译文】 wahaha, a children’s nourishing liquid is co-developed by hangzhou wahaha nutritious food product factory and the dept. of medical nutrition of zhejiang medical university. the liquid contains rich amino acids, vitamins and particularly supplies children with ca and trace elements such as fe and zn essential to healthy growth. it occupies the leading position in the development of nourishing products and has passed the nation-level evaluation of newly-developed products. ingredients: honey, hawthorn, jujube, lycium, chinese lotus seed, barley, longan, walnut, etc. nutrients: per 100ml: protein over 1.5%, ca 250-300 mg, fe 12.5-20 mg, zn 12.5-20 mg. contents: 10 ampoules per case, 10 ml per ample, total 100 ml. storage: to be kept in a cool place. quality guarantee for one year and storage period one and a half year. dosage: 1-2 ampoules a day in the morning and evening. sanction no.: zhejiang food hygiene permit (89)0004-35 standard code: q/wjb 0201-89 manufactured by: hangzhou wahaha nutritious food product factory

化妆品说明书英文翻译

Product characteristics: It replenishes sufficient water to creat a moisturizing and water-locking membrane on the skin to maintain the normal water content of the cuticle ,banlance the PH value of the skin and keep the skin healthier. Containing rich fibroin extract and varirties of valued herbal essences,it strengthens the whitening function as well as tone the dark complexion and soften the coticle to build sparking,white ,bright,hydrous and transparent skin. 活肌盈白滋润爽肤水 产品特点:外界的污染,日光的照射,生活和工作的压力另肌肤干燥粗糙,色素沉浊,暗沉无光泽,各种肌肤问题也随之而来,需要及时为肌肤补充大量水分,促进美白营养成分的吸收。 活肌盈白滋润爽肤水触感清爽、柔滑,为肌肤注入充足的水分,并形成保湿锁水薄膜,维持角质层正常含水量,平衡皮肤酸碱值,另肌肤更健康;富含蚕丝蛋白、甘草、海藻精华,提升肌肤美白原动力,改善暗沉肤色,软化角质,重塑肌肤的盈白亮丽,水凝通透。 product characteristics: Being refreshing,it slowers the oxidation caused by free radicals and blocks kinds of radiation to strengthen the resistivity of the skin. Containing rich fibroin extract and varieties of valued herbal essences, it strengthens the whitening funtion as well as concealing the dark and rough state of the skin and marking it white, smooth and fine naturally. 活肌盈BB霜 产品特点:偏黄,暗沉等肌肤问题给生活带来尴尬,需要咋打造清新裸妆的同时给肌肤提供一层保护伞,让你时刻保持自信妆容。 肌活盈白BB霜含有丰富蚕丝蛋白、甘草萃取精华能修复问题肌肤,呈现最时尚的薄透裸妆。添加高保湿美容圣品的霍霍巴油,让基督保有水润明亮,智慧型的抑油功能,维持整天完美的轻透亮。 ACTIVE WHITE MOISTURIZING LOTION Product Charateristics:with natural moisturizing factors,it keeps replenishing water an increase the elasticty of the skin to keep it more moisturized. Containing rich fibroin extract and varieties of valued herbal essences,it strenthens whitening funtion as well as toning the dark and unevening complexion to keep it moisturized,white,graceful and attractive. 肌活盈白润肤乳 产品特点:质地清透幼滑,迅速渗透,持续给予肌肤充分滋养,让干燥粗糙的肌肤变得明亮润滑,显着改善肤色,用后肌肤清透柔亮,犹如出水芙蓉般水润透白。 蕴含蚕丝蛋白、洛神花和透明质酸,深层保湿,并在肌肤表明形成锁

电子产品说明书翻译技巧

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4_产品说明书翻译

1. 工作时请注意不要经常把脚放在踏板上,以免不慎踏动,引起事故。 创建于1866 年的福建船政学堂,是中国最早的科技专科学校 Founded in 1866, Fujian Marine Art College was the first polytechnic school in China. Leading in the country, the college was a pioneer of modern schools where advanced technologies and new ways of school running from the West were introduced to meet with the best in the Chinese educational system. It was also where many talented people were selected to study abroad. When operating the machine, don’t put your foot on the pedal switch board constantly in case that you might accidentally step on the switch, resulting in an accident. 2、安装指南:(1)将您的电脑关闭,并将电源线拔掉。(2)将视讯电缆的蓝色接头连接到电脑后方的蓝色视频插口上。(3)将显示器的电源线连接至显示器背后的电源埠。(4)将电脑与显示器的电源线插在附近的插座上。(5)将您的电脑与显示器开启,若显示器显示出影像,则安装完成。

负离子健康香薰机产品说明的英文翻译

AiCheShi Anion Health Aromatherapy Machine AiCheShi car accessories limited is a high technology enterprise in Shenzhen China, the company is engaged in active oxygen products, anion health aromatherapy machine ,protective air quality as well as on air environmental testing and so on. we can ODM and OEM car inner accessories ,and has the independent intellectual property rights, the success development produces is widely used in the family, catering and entertainment , the leisure place, the hotel guesthouse, the public places. it has been adhering to the " your health continuously my pursue, creating the green environmental health world " for our company philosophy. AiCheSHi anion health aromatherapy machine through ultrasonic vibrations generated by high-frequency electronic shock, water molecules break down plant essential oils and dissolved into nano-distributed in the surrounding air, cold fog, scent filled the air. Essential oils from flowers, leaves, stems and roots of the plants or fruits, high concentrations of volatile flavor compounds of refining extraction, is the essence of natural plants. Plant essential oil molecules small volatile high, nasal airway into the body, emotional control other major functions of the body, can enhance the physical and psychological functioning. Every kind of plant essential oil is different, also makes a special set of functional characteristics. The volatile oil has “West's Chinese native medicine” the name, but also may seep through the skin enters the blood circulation, can the effective recuperation body, achieve functions and so on. After heated in winter or summer, there is air-conditioned indoor air dry lips will appear dry mouth, throat, dry pealing harder dry cough, skin,

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