商务英语summary report

商务英语report

These papers were divided into three parts to show us a clear definition of human resource planning.

The first part is forecasting staffing needs of the firm. If the firm did the inappropriate thing at the inopportune time such as hired new employer in a hard time and soon laid them off would scared the workers who were still employed . Then all of them turned into ineffective. This part is the base of other parts.

The next part is about job analysis include job specification and job description. The former states the credentials necessary to qualify the position, the latter states the tasks and responsibilities of it.

After the forecasting staffing needs and job analysis is # which is the most important part. It can occur internally or externally. Internal # is to fix the position with the existing employees. Their personalities and limitations can be known. External # is to pick someone out of the firm to fill position, especially some specialized job positions. Then it comes to screening applicants. There are many steps here. The first step is to assess each application to eliminate those unqualified people. After that is interview process which is to test the communicational skills. The third step is to contact the reference. During this time, lots of people explode their bad work habits and the limitation of skills. Finally when the applicant pass all of

these, maybe there is an employment test waiting.

All of these hard work will make the firm has the better development.

国际商务英语课文电子版lesson (10)

Lesson10 International Payment Generally speaking, it is not very difficult for buyers and sellers in domestic trade to get to know each other’s financial status and other information, and payment is likely to be made in a straightforward manner, say（for example）by remittance or by debiting the debtor’s account. In international trade, however, things are far more complicated. Purchase and sale of goods and services are carried out beyond national boundaries, which make it rather

difficult for the parties concerned in the transaction to get adequate information about each other’s financial standing and creditworthiness (资信；信誉). Therefore, mutual trust is hard to build. Both the exporter and importer face risks as there is always the possibility that the other party may not fulfill the contract. For the exporter there is the risk of buyer default（不按期付款）. The importer might fail to pay in full for the goods. He might go bankrupt.

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Caferoma Business English Report 2012.5.8

Table of Contents 1. Introduction 1 2. Discussion 2 3. Recommendations 3 4. Conclusion 5

Introduction Caferoma, a well known brand of coffee, is owned by the Pan European Food and Drink Company (PEFD), based in Turin, Italy. It is promoted as an exclusive ground coffee for gourmets. Its image is that of an Italian-style coffee. It has a strong full-bodied-style coffee. It has a strong full-bodied flavor and a slightly bitter taste. It costs more per 100 grams than almost every other ground coffee product on the supermarket shelves. In the last two years, Caferoma’s share of the European quality ground coffee market has declined by almost 25%.By the pie chart we can that Top five European coffee brands’ market share has increased by almost 25%. There are several reasons for this: Consumers has become less loyal to brands and are more willing to trade down to lower-priced coffee products. Competing brands of Italian-style ground coffee at much lower price have cut into Caferoma’s market share. And it does not give the impression of being up-to-date and contemporary. Possible solutions: Change Caferoma’s image to appeal to a different market segment. Reduce the price to make it more competitive. Devise a new advertising campaign. Sell Caferoma’s under different brand names at lower prices. Sell Caferoma coffee for supermarkets to package and

国际商务英语教程第三版14-20单元课后答案

14. I.1.Get letters, documents and packages delivered overnight. 2.Handle nearly 2 million packages and documents per day 3.Own a large number of airplanes, trucks and vans for handling delivery 4.Ensure that most of its flights arrive within fifteen minutes of schedule https://www.sodocs.net/doc/e14366937.html,e a combination of direct services and independent contractors for international deliveries 6.Promote the company's record of efficiency and on time delivery 7.Face intense competition from electronic mail 8.Businesses need to be able to communicate quickly with employees around the world 9.Offer international service to over one hundred countries 10.An adverse impact which losses in international operations have on a firm's earnings 11.Increase a company's fixed costs of international operations 12.Experience poor sales performance due to very stiff competition 13.Have difficulty in building a global infrastructure to support its operations 14.Try to improve its services through more sophisticated computers II.1.Businesses and individuals in the United States and the whole world benefit greatly from the overnight letter,document and package delivery service handled by Federal Express. 2.Federal Express has up-do-date means of transport,highly efficient service centers and facilities, and loyal and hardworking employees, which ensures the quick and punctual fulfillment of its delivery service. 3.To promote its delivery service, Federal Express motivates its employees by offering them excellent training and compensation, so that they have very high level of service and efficiency. 4.Despite its remarkable business performance, Federal Express is faced with fierce competition from its rivals in its business operations, with the result of a considerable loss of its market share. 5.Although it has experienced many difficulties and setbacks in its business operations, Federal Express is convinced that, by improving its service through more sophisticated computers and customer relations, it can certainly succeed in attaining further overseas expansion. Revision Exercises(LL.8-14) I.1.in 2.in 3.with 4.for 5.to 6.of 7.on 8.in 9.to 10.with 11.on 12.with 13.from 14.of 15.by 16.in II.1.along with 2.importers 3.ensure 4.advertise 5.establishing 6.existing 7.blueprint 8.in contrast with 9.in spite of 10.was subject to 11.were aimed at 12.are likely to 13.prevailing 14.affect 15.regardless of 16.extent III.1.the government will provide them with preferential loans and relatively