商务现场口译答案unit 9

Unit 9

II. /P155

A

1服务理念2质量方针3企业精神4经营宗旨5战略主题

6以市场为主导的服务7文化冲突8文化事业9民间文化

10 都市文化

B

1 value

2 innovation for comprtitiveness

3 core concept

4 pursue excellence

5 challenge ourselve

6 enterprise’s identification

7 social relationship 8 teamwork spirit

9 reasonable price 10 speedy service

III

A

1拥有企业文化的企业，员工具有想象力和创造力，从不畏惧冒险。

2 ABC公司通过世界各地的机构长期引导慈善事业，这是公司的传统。

3 ABC公司的员工认真对待自己对于生活和工作所在的社区应承担的义务。

4 企业文化是由勇于创新的员工组成的，他们敢于挑战现有的工作方式，并提出有利于全社会的新观点和新解决方案。

5 我们与公司的总体方向和目标保持一致。

B

1 enterprise culture helped the transformation of our company from one based on manufacturing to a post-industrial company based on service.

2 to stimulate our employmees,serve our customers and creat a bright future,we build a distinctive culture of ABC and promote four core values base on it.

3 we understand the real potential of these core value,as it help us bring happiness and quality to the life of our clients.

4 we are on the cutting-edge od our field,as we initiate innovative proposals and seek innovating solution in our work.

5 our enterprise value: create more value to the enterprise and the society continuously.

TEXT A /P157

Ever since its establishment in 1984, rainbow has develop from a single store into the leading chain enterprise in shenzhen’s retailing industry. Now rainbow is in the top 100 of retailing giants in China. In its 20 years of development ,rainbow has won the trust from the government,business partners,suppliers and customers,by maintaining its corporate philiosophy of “Authenticity,in tegrity,Enthusiasm and C rediblity ’’. It has attained the support from the society and achieved excellcent eonomic effects and social effects.

Thought its scientific management technique and professional operrative style ,Rainbow made a great-leap-forward development and achieved a splendid result .The annual sales steadily grew from RMB 323 million yuan to RMB 2.82 billion yuan .Rainbow has expended its business to new areas ;Nanchang,Xiamen,Dongguan and Huizhou.By now,the total of rainbow chain sore is seventeen.

Rianbow formulated its management guideline of “Quality Frist,Customer Uppermost”. It has been providing various kinds of high quality commodities with reasonable price, and convenient services. Moreover ,it abides by the enterprise philosophy that “Authenticity,Integrity,Enthusiasm and Credibility”are the most important values. Rainbow strictly implements quality policies. Thers policies guarantee that commodities are at genuinely fair prices in abundant variety and the shopping environment is clean,brightly illuminated, safe and comfortabale. Moeover ,the policies ensure warm and sincere service at the customers’ convenience. We have always been providing satisfactory commodities and services to our customers.

Text B

A 杰克。萨里文在找到他梦想的工作后感到特别快乐。职位、薪金和津贴正是他所盼望的。但在最初的兴高采烈过后，他发现去上班成为每日重复的一项日常工作。虽然他并不能确切说出究竟是哪里出了

问题，但是有一件事是肯定的：他在新工作中并不开心。

B what weng wrong?

A 杰克没有适应公司的企业文化，这一点也不奇怪。因为一个公司的文化也就是通常把员工团结起来的信仰、态度和行为一般都没有明确的宣布或写出来。

B Does all the company have a stated set of cultural values?

A 先进的公司都认识到企业文化的影响力并且也考虑过他们想要在企业中推广的价值观。吐过这个公司没有写下来的文化价值观，可要求看使命声明，这些声明也提供一些对该公司的文化的深入了解。

B what does it take for someone to be successful here?

A 首先他们必须了解面试者正在寻找怎样的个性特征？爱冒风险？有企业家精神？有团队精神？然后留心在这个公司受到鼓励和奖赏的性格，并想一想该公司的企业文化。在面试前及早地问这个问题还可以把这些受欢迎的特征融入你的面试回答中。

B What kinds of employmee achievements are recognized by the company?

A 同样，对于这个问题的回答也将反映企业的价值和奖励。

B How do you understand the environment?

A 仔细听面试官用的形容词，他或她是从哪一个方面谈论工作的，如：同志间的友谊、职业的发展机会或免费早餐厅等。

B How often are company meetings held ?

A 这个问题提的好。是否每周都开例行会议？或是每月？每年？都

有谁参加？它怎样说明了公司管理层对于保证其他员工一直了解公司状况这一条的重视程度？这对于一个公司的企业文化是很重要的。

B How about the physical layout?

A 有没有特别的、被当做“团队”专用的房间以供集体合作或头脑风暴之用的呢？这种布局是促进还是妨碍了部门之间的合作呢？不同的办公室布局会营造不同的企业文化。

B How about the overall impression of the place?

A 从着装要求到门牌号码你能想象自己在哪里工作吗？你对于自己成为这个公司一员的内心真实感受是怎样的？虽然你在一个你不能适应的企业文化中熬过短期疼痛，但为什么要忍受这种不协调而不另谋高就呢？对于许多人来说，工作只不过是为了工资，它是一个他们结交朋友或遇见配偶的场所，也是他们度过大多数醒着的时间和认识、实现自我的地方。所以你必须确认，公司不仅是一个你能工作的地方，同时也是一个适合你工作的地方。

Text C /P159

康佳有着“广东企业文化摇篮”的美誉，优秀的企业文化是康佳取得快速发展的一个重要的原因。“团结创新力求完美”的康佳精神和“创新生活每一天”的经营理念是康佳企业文化的核心。他强调企业不仅要提供高品质的产品，同时也要服务社区、追求企业和员工的公民共同成长。这样就产生了企业的凝聚力和吸引力，并最终促进了企业的发展。

康佳文化的成熟和独特之处还表现在他战略性的策划和实施了企业形象识别系统，简称CIS理论。当90年代初CIS理论从国外传入时，明锐的康佳人就意识到，随着中国的产业升级和转型，企业的产销也相应的会从“生产导向”过度到“行销导向”再最终转为“形象导向”。换言之，现代企业要在激烈的市场竞争中利于不败之地，除了加强“生产”和“营销”，必须进一步强化企业的“形象塑造“。

经过一番认真的思考、研讨、调整后，康佳提出了“为顾客与员工创造健康、快乐的生活，不断奉献优秀的产品和服务“的企业理念，即“康佳人生，佳品纷呈”。

康佳的企业文化是康佳人无尽的追求。通过企业文化的熏陶而产生的团结和凝聚力将成为一股推动企业发展的力量。

Task 4 /P166

A

1 Make the past serve the present and the foreign serve China.

2 China is a multi-ethnic country with a long history and splendid culture.

3 The culture exchange is a process of learning from each other.

4 The Chinese culture on one hand must keep its locality and tradition,on the other hand,must step up with the times and absorb the cream of other cultures.

5 The culture exchange is the communication between people and the their souls.

TAXT D

原来的西门子-霍尔斯克公司已发展成为今天在世界电气和电子市场上富有高度革新精神的领导者。由西门子有限公司和一大批内外子公司组成的当代西门子公司继续在前进的道路上建起一座座里程碑。西门子公司在35个国家拥有生产设施并且经营着一个全球性的销售网络。它有3多雇员，是世界电气、电子工业中最大的公司之一，其1986至1987财政年度销售额为540亿德国马克。远见卓识和坚实可靠的管理与朝气蓬勃的活力和改革创新的热情相结合，这就是西门子的特点所在。

That’s all~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

商务现场口译问题详解1—18单元

商务现场口译答案1—18单元( 全) Unit1 Phrase Interpreting A 1. to recover from the jet lag 2. thoughtful arrangement 3. hospitality 4. souvenir 5. accommodations 6. to claim baggage 7. to proceed through the Customs 8. itinerary 9. farewell speech 10. to adjust to the time difference 1．倒时差2．周到的安排3．热情好客4．纪念品5．食宿 6．提取行7．进行海关检查8．活动安排9．告别词10．适应时差 B 1．为……设宴洗尘2．向……告别3．不远万里来到…4．很荣幸…… 5．久仰大名6．欢迎词7．赞美8．回顾过去9．展望未来 10．美好回忆 1. to hold a banquet in honor of... 2. to bid farewell to... 3. to come all the way to... 4. to be/feel honored... 5. I have long been looking forward to meeting you. 6. a welcoming address 7. to pay tribute to 8. to look back 9. to look ahead 10. happy memory Distinguished Guests, Ladies and Gentlemen, Thank you very much for your gracious welcoming speech. China is one of the earliest cradles of civilization and the visit to this ancient nation has long been my dream. This visit will give me an excellent opportunity to meet old friends and establish new contacts. I wish to say again that I am so delighted and privileged to visit your great country and this lovely town. I am deeply grateful for everything you have done for me since my arrival in China. As an American manager of a Sino-American joint venture for two years, I have to say that there are differences in business management practice between Chinese and Americans. We are more direct and straightforward than most Chinese colleagues due to our different cultural traditions. I can't say our way of doing business is absolutely superior. After all, there are strong points and weak points in both types of management. In recent years, more and more American business executives have recognized the strong points of the more humane way of Chinese management. It is a great pleasure that I can exchange views and information with you, and reach common ground here. And I wish to share with you my thoughts on this topic in the days to come. Thank you!

商务现场口译答案 (全部)

Unit 7 I. Listen to a short passage "Shopping for Clothes" carefully and note down what you hear. Try to use some symbols and abbreviations when you are taking notes. Then interpret your notes in the target language. Shopping for Clothes Shopping for clothes is not the same experience for a man as it is for a woman. A man goes shopping because he needs something. His purpose is settled and decided in advance. He knows what he wants, and his objective is to find it and buy it; the price is a secondary consideration. All men simply walk into a shop and ask the assistant for what they want. If the shop has it in stock, the salesman promptly produces it, and the business of trying it on proceeds at once. All being well, the deal can be and often is completed in less than five minutes, with hardly any chat and to everyone's satisfaction. For a man, slight problems may begin when the shop does not have what he wants, or does not have exactly what he wants. Now how does a woman go about buying clothes? In almost every respect she does so in the opposite way. Her shopping is not often based on needs. She has never fully made up her mind what she wants, and she is only "having a look round". She is always open to persuasion; indeed she sets great store by what the saleswoman tells her, even by what companions tell her. She will try on any number of things. Uppermost in her mind is the thought of finding something that everyone thinks suits her. Contrary to a lot of jokes, most women have an excellent sense of value when they buy clothes. They are always on the lookout for the unexpected bargain. Faced with a roomful of dresses, a woman may easily spend an hour going from one rail to another, to and fro, often retracing her steps before selecting the dresses she wants to try on. It is a laborious process, but apparently an enjoyable one. Most dress shops provide chairs for the waiting husbands. II. Phrase Interpreting A 1. screen 2. diagram 3. vertical axis 4. column 5. in summary 6. consequently 7. furthermore 8. to run out of time 9. in a word 10. in addition 1．屏幕 2．图表 3．纵轴 4．圆柱 5．总之 6．因此 7．此外 8．没时间 9．总而言之 10．另外 B． 1．商品特性 2．顺序 3．订单 4．垄断 5．质量监控 6．利润 7．制造业 8．服务业 9．运作 10．顾客满意度 1. commodity features 2. sequence 3. order 4. monopoly 5. quality control 6. profit

商务英语函电1-9课翻译及答案

Lesson 1 Importer’s Self-introduction 译文 信件一进口商自我介绍 麦克唐那和伊万有限公司 美国纽约劳顿大街58号 福建鞋业进出口公司 中国福建福州保定大街45号 送交：销售部吴刚先生 敬启者: 我们从伏特威廉公司得知贵司商号与地址，特此来函，希望能同贵司发展商务关系。 多年来，本公司经营休闲鞋类进口生意，目前想扩展业务范围。请惠寄商品目录与报价单。 如贵司产品价格有竞争力，本公司必定向你方试订。 恭候回音。 麦克唐那和伊万有限公司 （签名） 麦克. 伊万 经理 谨上 2010年4月20日 信件二回信 福建鞋业进出口公司 中国福建福州保定大街45号 麦克唐那和伊万有限公司 美国纽约劳顿大街58号 敬启者: 感谢贵公司四月二十日的来函，我们非常渴望与贵公司建立商务关系。 我们鞋厂致力于设计和生产各种传统和时尚男女鞋产品。我们已开发和上市了室内拖鞋，棉拖鞋，新款刺绣拖鞋；童鞋和棉鞋。可以满足国内外不同市场需求。 谨遵要求另函奉上最新的出口商品目录及报价单，涵括目前可供的出口商品。 如你方对任何一款感兴趣，请让我方知道。期盼你方具体询盘。 福建鞋业进出口公司 （签名） 吴刚 经理 谨上 2010年5月10日 习题答案 I. Basic Training Translate the following expressions into Chinese. 报价一流的进口商

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商务英语口译教程Unite1_Unite4课后习题答案

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商务英语口译王艳答案

商务英语口译王艳答案 商务英语口译王艳答案 【篇一：商务英语阅读第二版(王艳主编)chapter1-4 课 后答案详解】 汉 chapter1 sluggish economy萧条的经济full employment 充分就业trade deficit 贸易赤字in-depth analysis深入的分析industrialized countries 工业化国家free-trade agreement 自由贸易协定 international specialization 国际专业化 product differentiation 产品差别 trade surplus 贸易盈余determinative factor决定性因素 chapter2 consumer-goods消费品 discount retailers折扣零售商brand equity品牌资产价值advertising budget 广告预算real-time sales data 实时销售数据sales promotion 促销 profit margin盈利scanner data 扫描数据 chapter3 privileged minority 享有特权的少数人gas station 加油站

marketing research 市场调查professional petence 专业技能 a sales point 卖点product design 产品设计 potential consumer 潜在顾客business disaster 商业灾难 chapter4 mobility of people 人口流动supplier works 供应商网络standardized items 标准零配件specialist manufacturing technology 特殊制造技术 plementary economies 互补经济体anti-japanese sentiment 反日情绪 foreign affiliates外方合伙人，外国附属公司go public 上市二、汉翻英 chapter1 经济双赢economic win-win关税壁垒tariff barrier 收入不平等 wage inequality劳动生产率labor productivity 解雇工人lay off works 生产要素factor of production 双边协议bilateral deal 回归分析regression analysis 市场准入market access 世界经济复苏world economic recovery chapter2 价格溢价price premium 基线销售base-line sales 减价price reductions广告支出advertising spending 营销组合marketing mix 销量溢价quantity premium

商务现场口译答案unit 9

Unit 9 II. /P155 A 1服务理念2质量方针3企业精神4经营宗旨5战略主题 6以市场为主导的服务7文化冲突8文化事业9民间文化 10 都市文化 B 1 value 2 innovation for comprtitiveness 3 core concept 4 pursue excellence 5 challenge ourselve 6 enterprise’s identification 7 social relationship 8 teamwork spirit 9 reasonable price 10 speedy service III A 1拥有企业文化的企业，员工具有想象力和创造力，从不畏惧冒险。 2 ABC公司通过世界各地的机构长期引导慈善事业，这是公司的传统。 3 ABC公司的员工认真对待自己对于生活和工作所在的社区应承担的义务。 4 企业文化是由勇于创新的员工组成的，他们敢于挑战现有的工作方式，并提出有利于全社会的新观点和新解决方案。 5 我们与公司的总体方向和目标保持一致。

B 1 enterprise culture helped the transformation of our company from one based on manufacturing to a post-industrial company based on service. 2 to stimulate our employmees,serve our customers and creat a bright future,we build a distinctive culture of ABC and promote four core values base on it. 3 we understand the real potential of these core value,as it help us bring happiness and quality to the life of our clients. 4 we are on the cutting-edge od our field,as we initiate innovative proposals and seek innovating solution in our work. 5 our enterprise value: create more value to the enterprise and the society continuously. TEXT A /P157 Ever since its establishment in 1984, rainbow has develop from a single store into the leading chain enterprise in shenzhen’s retailing industry. Now rainbow is in the top 100 of retailing giants in China. In its 20 years of development ,rainbow has won the trust from the government,business partners,suppliers and customers,by maintaining its corporate philiosophy of “Authenticity,in tegrity,Enthusiasm and C rediblity ’’. It has attained the support from the society and achieved excellcent eonomic effects and social effects.

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