公关术语
PR GLOSSARY
CONTENT 目录
04 NEW CLIENT DEVELOPMENT
新客户开发
12 STRATEGY & PLANNING(10 STEPS)
战略与规划(十步)
27 MEDIA
媒体
42 EVENT
活动
56 MARKETING
市场营销
64 ACCOUNTING
财务
68 Widely-Used Advertising T erms in PR Practice
公关服务中常见广告词汇
New Client Development
新客户开发Billing Process招标流程
agenda议程
agreement协议
approval批准
bidding招标
brainstorm头脑风暴,点子会议
case案例
client客户
competitor analysis竞争对手分析confidential机密的
confidentiality agreement保密协议confirm确认
contact联系,联系人
contract合同
deadline最终期限
feedback反馈
financial report/financial statement财务报告item条款
minute/memo备忘录
offer出价
owner出价
partner合作伙伴
pending待解决的
pitch(专业顾问公司)竞标,竞争客户的业务pitch letter招标书
pitcher竞标人
presentation讲标,演讲型陈述
project项目
proposal提案
remark备注
report报告
retainer(已签约)常规客户
sign签署,签字
team work团队合作tendor投标(书)
tentative尝试性的theme/topic主题vendor小贩,供应商
Company Profile公司简介
bio(biography)简历(传记)
board of directors董事会
briefing情况介绍,吹风会
brochure/pamphlet介绍手册
company history公司历史
copyright版权
executive board管理团队
intellectual property right知识产权
management team CV’s(curriculum vitae)领导层简介mission statement使命书
patent专利
Practice服务内容
brand marketing 品牌营销
brand building品牌塑造
brand development品牌开发
brand positioning 品牌定位
brand repositioning品牌再定位celebrity marketing名人效应营销
cross marketing and promotion交叉营销demarketing缓适营销
educational programming教育规划entertainment marketing娱乐业市场营销event proposal活动策划
grassroot marketing地毯式营销
name-brand名牌,品牌
product launch产品发布
product publicity产品宣传
publicity-driven promotion宣传导向的促销retail marketing零售业市场营销
special event特别活动
communication training沟通培训
development of message信息开发
media training媒体培训
presentation skills training宣讲技巧培训
speech preparedness准备发言稿
constituency relations顾客关系
association marketing协会营销
public interest group relation公众利益群体的关系
third-party lobbying第三方游说
corporate & financial communications公司和金融转播implementation and communications执行和沟通
policy development and initiatives政策制定
stakeholder engagement and partnerships股东约定和合伙关系
crisis & issues management危机管理
crisis procedure guidelines危及程序指导方针
crisis simulation危机模拟
issues advertising声明
issues management问题管理
litigation support诉讼支持
online crisis preparedness网上危机防范
risk assessment风险评估
stakeholder outreach股东范围
vulnerability analysis危机程度分析
event management活动管理
corporate identity film企业形象短片
live studio(具有较好混音设备的)录音室,播音室meeting & event会议和活动
webcast & broadcast在线直播
government relations政府公关
central government中央政府
front-page issue/story头版新闻
local government地方政府
national government全国政府
trade association行业协会
interactive service 互动服务
extranet外部网
flash图片;新闻;消息
flash animation/programming flash消息制作
internet互联网
intranet内部网
newsflash快讯
online content development 网上内容开发
viral marketing program病毒性传播
web design网页设计
web programming网页编程
webcast网页传播
webinar网络论坛
media relations媒体关系
audience targeting受众确定
audit审计
database development and maintenance数据库开发和维护editorial campaign and maintenance 数据库开发和维护editorial campaign宣传活动
media tours媒体拜访,媒体外出巡游
strategy and message development战略和信息开发
tracking and analysis(媒体)跟踪和分析
organizational communication组织沟通
divestiture/divesture/divest剥夺财产,收回投资
large-scale technology improvement大规模的科技进步
leadership transition and development领导风格的转变和发展
merger and acquisition兼并与收购
organizational restructuring 机构重组
recruiting and retaining a high performance招聘和保留高效的工作团队
others其它
article release稿件发布
communication strategy传播策略
evaluation评估
market research市场研究
planning & counseling计划与辅导
public affairs公共食物
publicity公共传播,宣传
publicity campaign宣传攻势
writing撰稿
Service Practice服务行业
airlines and transportation航空和运输业
apparel服装业
banking & securities银行和证券业
education教育业
energy能源
entertainment娱乐业
environmental legislation and regulation环境立法和管理条例extractive(oil/gas/mining)采掘业(石油/天然气/采矿)
financial service金融业
food and hospitality食品和招待行业
footwear鞋业
gambling赌博业
health care医疗卫生
information technology信息技术
pharmaceutical制药业
science & technology科技
telecommunications电讯,通讯
textile纺织业
utilities公共事业
Strategy & Planning(10 steps)
战略与规划(十步)
1-Clarify Objectives阐明目标
action行动
attitude态度
boycott联合抵制
bribe/bribery贿赂
business issue商业问题
cash flow现金流
combat/balance/defuse/neutralize阻击/平衡/分散
negative attitude中立化负面态度
consumer product消费品
convenience product日用品
exchange交换
financial performance财务表现
fraud欺诈
fund raising筹集资金
funding提供资金
goal(远期)目标
identify/educate/activate positive attitude发现/教育/激活正面态度image形象
industrial product工业品
malfeasance渎职
objective目的
opinion意见
payback收益
product failure不合格产品
product tampering篡改产品
profit利润
profit margin利润额度
public attitude公众态度
public interest issue公共利益问题
recall产品召回
reputation信誉
reshuffle重组
restructuring组织调整
return on investment(ROI)投资回报率
share price股价
site closing关闭站点
specialty product特殊品
strike罢工
transaction交易
unsought product冷门产品
2-Situation Analysis形式分析
background analysis背景分析
client product顾客产品
competitor竞争对手
context场合;环境;背景
customer value 客户价值
demand需求
distribution分销
evolving technology发展中的技术,不断改进的技术exploratory research探索性调研
framework框架
gather facts搜集信息
industry工业;制造业;行业
leadership challenge领导力挑战
legislation立法
market demand市场需求
marketing intelligence营销情报
needs需要
obstacle障碍
pricing定价
profitability盈利能力
public aspiration公众渴望
public mood公众情绪
public need公众需求
regulation法规,规定
sales and market share销售和市场份额
sector行业;部门
slogan口号,广告语
snapshot快照,简况
strategy战略
tactic措施
tipping point有利的拐点
trend趋势
wants欲望
brand audit品牌审计
aided or tipped awareness提示知名度
attention value注意度
badge of authenticity货真价实的标志
brand association 品牌联系
brand awareness品牌知名度
brand consolidation品牌巩固
brand contact品牌接触
brand equity品牌资产
brand experience品牌体验
brand extension品牌延伸
brand identity品牌识别
brand image品牌形象
brand interest品牌兴趣
brand loyalty品牌忠诚度
brand mapping品牌定位图
brand personality品牌个性
brand preference品牌偏好
brand recognition品牌认知
brand reliability品牌可信赖度
brand reputation品牌美誉度
brand stewardship品牌管理
brand story品牌故事
durability耐用度
non-branded competition不打品牌竞争perceived quality品牌认知度
premium image高品质外观
relevance相关度
serviceability服务度,可使用度
sky-high image极高的形象
switching cost(品牌)转换成本
top of mind第一提及知名度
unaided or untipped awareness未提示知名度unawareness无知名度
unified image形象统一
universal identity统一标识
media audit媒体审计
circulation发行量
circulation audit发行量审核
controlled circulation赠阅发行
exposure value暴露值
gross rating points毛评点
guaranteed circulation基本发行量
image deterioration形象坏损
impressions暴露度,印象分
media analysis媒体分析
media confirmation媒体确认
media crisis媒体危机
media map媒体资源库
media planning媒体策划
media storm媒体风暴
media subclass媒介细分
media units媒介单位
paid circulation订阅发行
primary circulation初级发行量
readability可读性
secondary/pass-along reader二级读者secondary/pass-along readership二级读者量total intensity传播强度
total pressure传播压力
analysis form client`s pros pect从客户角度分析associated benefits相关收益
attributes品质;特质
committed buyer承诺购买者
follower跟随着
habitual buyer习惯购买者
key audience重点受众
leader领导者
like-a-friend buyer情感购买者
personality个性
satisfied buyer满意购买者
underdog弱者;失败者
value价值
industry/market sector analysis行业/市场分析analyst quote report分析员举证分析
best practice analysis最佳方法分析
brand mission品牌使命
brand promise品牌承诺
client research客户调查
competitive site analysis竞争地位分析consumer消费者
database search数据库调查
distributor分销商
industry analysis行业分析
key player主要竞争对手
market development市场开发
market intermediaries市场中介
market penetration市场渗透
non-profit sector非盈利行业
organization identity企业特征
organizational analysis组织分析
perception analysis认知分析
policy analysis政策分析
products and applications产品和应用
retailer零售商
ROI-based analysis基于投资回报率的分析
selling concept推销观念
societal marketing concept社会营销观念
value chain价值链
3-Audience Identification and Profile受众身份确定和解析
audience受众
buying style购买方式
celebrity opinion leader名人舆论领袖
demographics人口统计学
high priority audience优先受众
intermediary audience中间受众
internal audience内部受众
lay audience外行受众
marginal public边缘公众
media habit媒体习惯
opinion leader(expert,gov.officials)舆论领袖(专家,政府官员)
primary public重要公众
psychology心理学
public opinion hero公众舆论领导
secondary public次要公众
self-image自我形象
target audience目标受众
target audience differentiators目标受众区别点
uncommitted public中间公众
4-Discover Key Insight发现主要见解
agent代理商
brand confusion品牌迷惑(品牌混淆)
broker经纪人
burning issues燃眉之急
channel销售渠道
channel partner销售渠道合作伙伴
distribution channel分销渠道
exclusive distribution独家经销
financial leverage财务杠杆
franchised organization特许专卖店
idea screening构思筛选
leverage提升,影响,借助
range of product 产品范围
reliability可靠性
SWOT grids WOT矩阵分析
SWOT-Strength,Weakness Opportunity,Threat优势,若是,机遇与威胁(状况与形式分析)
weight of client客户重要程度
Wholesaler批发商
5-Set Measurable Program Objectives设定可测的项目目标
adopt an attitude持某种看法和态度
build preference/preference building打造偏爱度
increase awareness提高认知度
increase exposure增加曝光度
increase presence增加出场;扩大(存在)影响力
maintain leadership 保持领导者地位
overpromise 过度承诺,夸海口
overtake 超越
rating排名
sales leads销售领先
shift an attitude 改变态度
6-Define Program Strategy制定项目策略
approach方法
benchmarking commitment检验承诺
client-centric strategy客户服务中心战略
dialogue strategy对话战略
insight见解
Non-governmental organization(NGO)非政府组织
NGO and community relations strategies非政府组织和社团关系战略
operating strategy运行战略
partnership initiative伙伴关系设想
road map活动安排表
strategic philanthropy战略性慈善事业
well-rounded internet strategy全面的网络战略
7-Message Development信息开发
b-roll传送未被编辑过的连续镜头给听众和观众的行为
emotional appeals感性诉求
fact事实
figure数字
groundwork基础工作
key message 关键信息
key message by audience/platform根据受众平台划分的不同关键信息
matrix矩阵
message audit信息审计
message platform信息平台
message weight信息力度
moral appeals理性诉求
sound bite(信息)切入点(原指某采访录音片段,因其辛辣、讽刺而被播出)
stati stics统计数据
template模板
third party endorsement第三方认可
umbrella message伞形信息
8-Identify Media Strategy制定媒体策略
blueprint蓝图、计划
by word mouth口头传播
effective有效的
efficient有效率的
media briefing媒体吹风会
media maintenance媒体维护
media monitor媒体监控
media policy媒体措施
media profile媒体简介
media trip媒体旅行
message delivery信息投递
opinion watchdog舆论监督
outlet出口
podcast播客;网络视频发布
word-of-mouth舆论导向
9-Define Program Tactics制定项目实施措施
beat采写范围
consumer contest消费者竞赛
flame war论坛上的激烈争论
gopher地鼠,在网上搜索信息
guest spot特邀嘉宾栏目;客串表演
knock off翻印本,冒牌货,廉价仿制品
news conference新闻发布会
newsreel新闻影片
online channel网上频道
photo Op(opportunities)抓拍、抢拍的新闻照片
press conference记者招待会
public service announcement电台或电视台的公益广告
radio promotion广播促销
spots插播在两个广播或电视节目间的内容
the charts每周流行音乐排行榜
video news release视频新闻发布
10-Develop Evaluation Plan制定评估计划
attitudinal shift态度改变
audience rating视听率
awareness,attitudes and behavior tracking studies认知、态度和行为跟踪调查
behavior shift行为改变
bounce back survey重新调查
bulletin board discussion analysis商业和促销分析chat room聊天室
client mix driver analysis顾客混合驱动分析content of media coverage媒体覆盖内容coupon redemption rate优惠券回收率
customer satisfaction index客户满意指数customized survey定制调查
desired effect期待得到的结果
diagnostic information诊断信息
effective frequency有效频次
effective reach有效收视/收听率
end audience终端受众
event attendance活动出席人数
favorability受欢迎程度
frequency频次
frequency discounts频率折扣
gauge outcomes评估结果
hit rate点击率
impact影响力
landscape matrix环境基础评估
material distribution物品发放
measurable objectives可测量的目标
media assult媒体攻势
media coverage媒体覆盖
media coverage analysis媒体覆盖分析
media environmental媒体环境
media outreach媒体覆盖范围
media uptake媒体认同
national overlay全国覆盖
objective match audience目标与受众匹配output输出
pick-up rate采用率
placement(文章)投放
program refinement 项目细化
promotion effect促销效果
quality of media coverage媒体覆盖质量quantity of media coverage媒体覆盖数量ramping up process艰难的向上攀爬过程
reach收视率;收听率
recap扼要重述新闻报道中的内容
space/length篇幅
speaking board发言板
tone语调
vehicle载体
volume of media coverage媒体覆盖容量
website traffic网站流量
MEDIA媒体Media Classification媒体分类
by importance按重要程度分
A-level media A类媒体
B-level media B类媒体
cool media冷媒体
core media核心媒体
high profile daily newspaper高知名度日报
hot media热媒体
main media主流媒体
non-mainstream media非主流媒体
strong media强势媒体
by region按地域分
foreign media外国媒体
international media国际媒体
local media本地媒体
media in East China华东媒体
media in South China华南媒体
national media全国媒体
Northeastern media东北媒体
Northwestern media西北媒体
out-of-country media境外媒体
out-of-home media户外媒体
out-of-town media外地媒体
provincial media省级媒体
regional med ia 区域媒体
secondary city media 地市级媒体
Southwestern media 西南媒体
by content按内容分
general media大众媒体
specialized media专业媒体
trade media/vertical media行业媒体
by style按风格分
automobile media汽车媒体
consumer media 生活消费类媒体
consumer travel title消费旅游刊物direct marketing media直销营销类媒体education media教育媒体
fashion media时尚类媒体
female publication女性刊物
finance media财经媒体
housing & property media房产媒体lifestyle media生活类媒体
male publication男性刊物management media 管理类媒体medicine media医药媒体photographer media摄影类媒体political media时政类媒体
securities media证券媒体
trade travel贸易旅游刊物
by vehicle按传播载体分
air-cast(用)无线电广播
airing无线电广播,电视广播
airwave电视,广播的频道,电波broadcasting广播
bulletin新闻快报;公报;小报;会刊cable network有线网络
digital interactive media数字互联媒介digital media数字媒介
electronic media电子媒介
forum论坛
gutter press八卦刊物
house organ内部刊物
interactive TV互动电视
magazine杂志
mouthpiece机关报;代言人
news magazine新闻杂志,时事刊物news organ报纸,新闻杂志,新闻喉舌newspaper报纸
on-line media网上媒体
on-line newspaper网上报纸
popular paper大众化报纸;通俗报纸poster招贴,海报,帖子
print media平面媒体
publication刊物
specialized e-zine网上专业杂志tabloid小报
tabloid press通俗小报
talk radio电台脱口秀
talk show名人访谈节目
TV newscast电视新闻广播
TV series电视系列片
TV show电视节目
Web portal门户网站
Publication period出版周期
bi-monthly双月刊
bi-weekly半月刊
daily日刊
field pickup现场转播
issue(报刊、杂志)期
live program现场直播
monthly月刊
periodical期刊
quarterly季刊
Sunday supplement周日增刊
Supplement号外;副刊;增刊
weekly周刊
weekly newspapers周报
Space Position版面位置
banner headline,streamer headline通栏标题broadsheet大(开版)报
cover date封面日期
cover paper封面
cover position封面位置
front page首页;头版
full position黄金版面;醒目位置
gatefold门式折页
gutter中缝
headline标题,大字标题,头条新闻
inner page内页
insert插页
sub-top line小头条
supers叠
top line头条
All Kinds of Articles文章类型
affair绯闻
anecdote趣闻轶事
back alley news/grapevine/hearsay小道消息box花边新闻
bylined article署名文章
caption图片说明
clipping剪报
column专栏;栏目
continued story连载故事;连载小说
correction更正(启事)
correspondence column读者来信专栏
cover story封面报导
customer success story客户成功案例
cutline插图说明
digest文摘
e-clipping电子扫描件
editorial社论,社评
evaluating评测
exclusive news独家新闻
experienced article体验稿
extra号外
eye-witness account目击者;记者见闻
feature/feature article特写;专稿
fiddler’s news假的,不准确的消息
foreign news国外新闻
front-page news头版新闻
general market article市场综述稿
general news article新闻综述稿
hard news硬新闻;纯新闻
heavy news坏消息;不幸的消息
highlights要闻
home news国内新闻
hot news热点新闻
insertion order加插刊登通知
job’s news不幸的消息,凶讯(出自《圣经》)latest news/spot news/stop-press news最新消息media event传媒瞩目的事件
monograph专刊
narration解说词
news release新闻稿
news vista新闻回顾与展望
newsflash新闻快讯
newsletter时事通讯;新闻信札,业务通信obituary讣告
one-on-one interview专访
pet topic/hot topic热门话题
photo news图片新闻
position paper意见书,表达对问题所持见解的论文
press hot line 新闻热线
press release(通讯社或政府机构发布的)新闻稿product article产品稿
product explanation产品说明
profile人物专访;人物特写
public notice公告
review评论
round-up综述
scandal丑闻
sex scandal性丑闻
sidebar花絮新闻
slice of life生活片段
soft news软新闻
solicit article征文
special report特别报道
special topic专题
speechwriting撰写讲演稿
standby statement备用声明
story消息;稿件;文章
successful story成功案例
technical articles技术性文章
tie-in chart配图
tip内幕新闻
topical issue热门话题
trade news行业动态
white paper白皮书,官方政府报告
wrap-up综合报道,简讯
Reporting Style报道方式
bias片面性
covert coverage隐形采访;秘密采访
cover-up隐藏,掩盖
distortion歪曲
editorial promotion编辑推介;社评推介
folo(=follow-up)跟踪报道
hype大肆宣传,炒作,夸大的宣传
in-depth interview深度采访
in-depth reporting深度报道
media coverage媒体报道量
media hype/media pitch媒体炒作
negative report负面报道
neutral report中性报道
objectivity客观性
off the record不宜公开报道
positive report正面报道
puffery夸大
slant主观报道;片面报道
subterfuge托词,花招,诡计,手段
Writing Structure结构
banner通栏标题
body新闻正文
close/trial close结尾
dialog对白
filler补白
interior paragraphs内容段落
kicker肩题
lead导语
marginal note旁注
master head报头;刊头;报名;刊名monolog copy独白式正文
narrative copy叙述式正文
news peg新闻电头
picture-caption copy图片说明式正文preamble序言
subhead副标题
tagline标题句
text正文
thumbnail小样
thumbnail description概述
thumbnail sketch简述
Writing Style写作技巧
analogy 类比
essay随笔
human interest人情味
hyperbole夸张法
imagery比喻
inverted pyramid倒金字塔(写作结构)jingles歌谣式
metaphor隐喻
personification technique拟人化
prose散文
road blocking路障式
straight announcement直截了当式suspended interest悬念
Article Edition Process文章编辑过程
blank“开天窗”
boil压缩篇幅
carry刊登
censor审稿
crop剪辑图片
cut删改
deadline截稿时间
editor-in-chief and approve主编审阅
file发稿
follow up跟稿
general editor check and approve总编审阅kill(a story)枪毙稿件
localize本土化
meeting before edition编前会
order edition订版
placement of articles文章投放
polish润色
printing印刷
proofread校对
专用词汇表 一、生产流程 1.插机(刮蓝胶)component-inserting 2.装配assembly 3.修理repair 4.包装packaging 5.成品仓finishedgoodswarehouse 6.返工rework 7.啤胶件 8.组件成型componentmoulding 9.IC烧录ICprogram 10.插件insection 11.注塑plasticinjection 12.发料materialdelivery 13.插机 14.零件加工component-processing 15.炉前外观检查 visualinspectionbeforewavesolde ring 16.电源板波峰焊 powerboardwavesoldering 17.执锡 18.零件后焊handsoldering 19.零件焊接&打黄胶 20.低电压测试lowvoltagetest 21.半成品外观检查 Semi-finishedgoodsvisualinspecti on 22.过水洗机 23.打热熔胶dottinghotglue 24.装卡板 25.pallet栈板 26.IC烧录ICprogram 27.SMT(刮锡膏) 28.喷油sprayconformalcoating 29.焗干防水油 30.welding焊接 31.breathing排气 32.feed供料
33.Tiana天那水 34.toloadmaterial上料 35.tounloadmaterial卸料 36.toreturnmaterial/stockto退料 37.tofixadie装模 38.totakeapartadie拆模 39.coldforging冷锻 40.pressforging冲锻 41.toimposelines压线 42.tocompress,compressing压缩 43.焗炉温度 44.开槽groove 45.shearing剪断 46.接线端子terminal 47.tostake,staking,reviting铆合 48.fusetogether熔合 49.electricalsparkle电火花 50.fittogether组装在一起 51.fasten锁紧(螺丝) 52.rotatingspeed,revolution转速53.argonwelding氩焊 54.totakeapartadie卸下模具 55.toloadadie装上模具 56.totightabolt拧紧螺栓 57.tolooserabolt拧松螺栓 https://www.sodocs.net/doc/4d18887629.html,pounddie复合模 59.punchedhole冲孔 60.buffing抛光 61.chamferingmachine倒角机 62.panelboard镶块 63.tocutedges=sidecut=sidescrap切 边 64.topull,tostretch拉伸 65.Linestreching,linepulling线拉伸 66.engraving,toengrave刻印 67.degrease脱脂 68.rinse水洗 69.piercedie冲孔模 70.formingdie成型模 71.progressivedie连续模
大学生面试公关之英文自我介绍范例 Hello everyone, my name is ANYJOB, read my major is advertising professional, application for undergraduate major is public relations commissioner, is now in ANYJOB media company, a department, mainly selects the programme production reports, articles are written by sina and so on various websites, through the practice, to master a certain news titled skills. Before this, I still YJBYS advertisement limited company creative department members, mainly involved in the each brand advertising planning and creative, and is responsible for the copywriter brand planning, familiar with the operation process of advertising, cultivate the solid copy writing foundation of basic skills. During the period of school, a freshman is through the national English four levels of tests; Sophomore year is last semester through the national English six levels of tests and computer grade examination level. I am is a man of ideal has a persistent pursuit, believes that gold will shine. After graduation from the university work, let me copy planning aspects had the very big enhancement, writing is fluent, familiar with media work. Is warm, lively, generous, fluent in English, hope I can with my strength to join your company, become a enterprise public relations staff. The hope business enterprise give me a little sunshine, I can give you a piece of brilliant. 参考:中山易搜人才网
各专业课程英文翻译(精心整理) 生物及医学专业课程汉英对照表 应用生物学 Applied Biology 医学技术 Medical Technology 细胞生物学 Cell Biology 医学 Medicine 生物学 Biology 护理麻醉学 Nurse Anesthesia 进化生物学 Evolutionary Biology 口腔外科学 Oral Surgery 海洋生物学 Marine Biology 口腔/牙科科学 Oral/Dental Sciences 微生物学 Microbiology 骨科医学 Osteopathic Medicine 分子生物学 Molecular Biology 耳科学 Otology 医学微生物学 Medical Microbiology 理疗学 Physical Therapy 口腔生物学 Oral Biology 足病医学 Podiatric Medicine 寄生物学 Parasutology 眼科学 Ophthalmology 植物生物学 Plant Physiology 预防医学 Preventive Medicine 心理生物学 Psychobiology 放射学 Radiology 放射生物学 Radiation Biology 康复咨询学 Rehabilitation Counseling 理论生物学 Theoretical Biology 康复护理学 Rehabilitation Nursing 野生生物学 Wildlife Biology 外科护理学 Surgical Nursing 环境生物学 Environmental Biology 治疗学 Therapeutics 运动生物学 Exercise Physiology 畸形学 Teratology 有机体生物学 Organismal Biology 兽医学 Veterinary Sciences 生物统计学 Biometrics 牙科卫生学 Dental Sciences 生物物理学 Biophysics 牙科科学 Dentistry 生物心理学 Biopsychology 皮肤学 Dermatology 生物统计学 Biostatistics 内分泌学 Endocrinology 生物工艺学 Biotechnology 遗传学 Genetics 生物化学 Biological Chemistry 解剖学 Anatomy 生物工程学 Biological Engineering 麻醉学 Anesthesia 生物数学 Biomathematics 临床科学 Clinical Science 生物医学科学 Biomedical Science 临床心理学 Clinical Psychology 细胞生物学和分子生物学 Celluar and Molecular Biology 精神病护理学 Psychiatric Nursing 力学专业 数学分析 Mathematical Analysis 高等代数与几何 Advanced Algebra and Geometry 常微分方程 Ordinary Differential Equation 数学物理方法 Methods in Mathematical Physics 计算方法 Numerical Methods 理论力学 Theoretical Mechanics 材料力学 Mechanics of Materials 弹性力学 Elasticity 流体力学 Fluid Mechanics 力学实验 Experiments in Solid Mechanics 机械制图 Machining Drawing 力学概论 Introduction to Mechanics 气体力学 Gas Dynamics 计算流体力学 Computational Fluid Mechanics 弹性板理论 Theory of Elastic Plates 粘性流体力学 Viscous Fluid Flow 弹性力学变分原理 Variational Principles inElasticity 有限元法 Finite Element Method 塑性力学 Introduction of Plasticity
公共关系学英语简历 公共关系学英语简历范文 导语:应届毕业生,因为没有工作经历,所以应把重点放在学业上。它一般包括下列元素: a: Personal Date(个人资料):Name(姓名)、Address(通讯地址)、Postal Code(邮政编码)、Phone Number(电话号码)、Birthday(出生日期)、Birthplace(出生地点)、Sex(性别)、Health(健康状况)、Date of Availability(可到职日期)、Number of Identification Card( ___号码)。 b: Job/Career Objective(应聘职位)c: Education(学历):就读学校及系科的名称、学位、始止时间,应聘职位相关的.课程与成绩、社会实践课外活动、奖励等都应一一列出。 English Name : Chinese Name: Gender: Female
Date of Birth: Stature:162CM Work Experience: 1 years Residency: Guangzhou Mobile : e-mail:./jianli Skills:Good at English listening, speaking, reading and writing, as well as Chinese writing, Fluency in speaking Mandarin. Type of Employment: Full-time Desired Location: Desired Salary: Negotiable /Month ●Assistant manager
/审 Finance/Accounting 计/ 统计 财务 CFO/Finance Director/VP 总监 财务 Finance Manager 经理 财务 主管 /总 Finance Supervisor 帐主 管 会计 经理 /会 Accounting Manager/Supervisor 计主 管 会计Accountant / Accounting Trainee 出纳 Cashier 员 财务 /会 Finance/Accounting Assistant 计助 理 财务 分析 经理 Financial Analysis Manager/Supervisor /主 管 财务 分析 Financial Analyst 员 成本Cost Accounting Manager/Supervisor
/成 本主 管 成本 管理 员 Cost Accounting Specialist 审计 经理 /主 管 Audit Manager/Supervisor 审计 专员 /助 理 Audit Executive/Assistant 税务 经理 /税 务主 管 Tax Manager/Supervisor 税务 专员 Tax Executive 其他Others 金融 /保险/银行Banking & Financial Services / Insurance 证券 /期 货/ 外汇 经纪 人 Stock Broker 投资Investment Advisor
财顾 问 证券 分析 师 Securities Analyst 投资 /基 金项 目经 理 Investment Manager 融资 经理 /融 资主 管 Treasury Manager/Supervisor 融资 专员 Treasury Specialist 行长/副行长President/Vice-President/Branch Manager 资产 评估 /分 析 Assets Valuation/Analyst 风险 控制 Risk Management 进出 口/ 信用 证结 算 Trading / LC Officer 清算 人员 Settlement Officer
公共关系个人英语简历 Margarita R. Fox 1367 Sand Fork Road Mishawaka, IN 46544 Phone: 971-164-6485 Email: margarita.fox@mail. Career Objective : Seeking a position as a Public Relations Manager in a Well-Known Firm. Profile : Very talented, active, passionate public relations proficient who isn't satisfied to relax on his aomplishments.
Basic Competencies : Inventive and quick-witted thinking. Able to make fast and worthy decisions and manage thoughts in critical time constraints and in a full workload. Good team player with incredible interpersonal skills. Thorough knowledge and appreciative of interactions tools and public relations methods. Talent to recognize and search public relations opportunity, which are tactical and cost efficient. Career Experiences : Freedom Life, Everett, Washington Public Relations Specialist (xx to Present)
电子行业专业英语词汇 Document serial number【NL89WT-NY98YT-NC8CB-NNUUT-NUT108】
专用词汇表 一、生产流程 1.插机(刮蓝胶)component-inserting 2.装配assembly 3.修理repair 4.包装packaging 5.成品仓finishedgoodswarehouse 6.返工rework 7.啤胶件 8.组件成型componentmoulding 9.IC烧录ICprogram 10.插件insection 11.注塑plasticinjection 12.发料materialdelivery 13.插机 14.零件加工component-processing 15.炉前外观检查 visualinspectionbeforewavesolderi ng 16.电源板波峰焊 powerboardwavesoldering 17.执锡 18.零件后焊handsoldering 19.零件焊接&打黄胶 20.低电压测试lowvoltagetest 21.半成品外观检查Semi- finishedgoodsvisualinspection 22.过水洗机 23.打热熔胶dottinghotglue 24.装卡板 25.pallet栈板 26.IC烧录ICprogram 27.SMT(刮锡膏) 28.喷油sprayconformalcoating 29.焗干防水油 30.welding焊接 31.breathing排气32.feed供料 33.Tiana天那水 34.toloadmaterial上料 35.tounloadmaterial卸料 36.toreturnmaterial/stockto退料 37.tofixadie装模 38.totakeapartadie拆模 39.coldforging冷锻 40.pressforging冲锻 41.toimposelines压线 42.tocompress,compressing压缩 43.焗炉温度 44.开槽groove 45.shearing剪断 46.接线端子terminal 47.tostake,staking,reviting铆合 48.fusetogether熔合 49.electricalsparkle电火花 50.fittogether组装在一起 51.fasten锁紧(螺丝) 52.rotatingspeed,revolution转速 53.argonwelding氩焊 54.totakeapartadie卸下 55.toloadadie装上 56.totightabolt拧紧螺栓 57.tolooserabolt拧松螺栓 https://www.sodocs.net/doc/4d18887629.html,pounddie复合模 59.punchedhole冲孔 60.buffing抛光 61.chamferingmachine倒角机 62.panelboard镶块 63.tocutedges=sidecut=sidescrap切边 64.topull,tostretch拉伸 65.Linestreching,linepulling线拉伸 66.engraving,toengrave刻印 67.degrease脱脂 68.rinse水洗 69.piercedie冲孔模 70.formingdie成型模
ETIQUETTE FOR EXTERNAL RELATIONSHIPS 涉外公关礼仪 CHAPTER Ⅰ 一、THE STATUS AND FUNCTION OF ETIQUETTE(礼仪的地位和作用) ?With the development of our country?s open policy, there is a tendency for contacts with people from other cultures to become increasingly frequent. Etiquette, as an indispensable form in international association, has played a more and more significant role. ?Etiquette plays a decisive role in external relationships. In social contacts those who behave with good manners will be held in esteem and give people a good impression. China---a ceremonial state. ?Neither riches nor honour can corrupt a person, nor dominant power make one yield. (富贵不能淫,威武不能屈) ?“A gentleman is a gentleman anywhere at anytime.”(无论何时何地,绅士就是绅士) ?A friend afar brings a distant land near.(有朋自远方来,不亦乐乎)Otherwise they will be viewed as haughty, conceited, ignorant or foolish, and are likely to be cold-shouldered or cast aside. Etiquette functions subtly in coordinating human relationships. Associating with others is a kind of essential necessity deeply rooted in one?s heart and innate in human beings as well. ?When a person comes to the world, he/she not only requires food to eat and clothes to wear, but also needs tender care, sympathy, understanding, concern, and assistance from others. ?Tender comfort makes one warm in the coldest winter while evil words get one cold in the hottest summer. (良言一句三冬暖,恶语伤人六月寒) A kind word is remembered for a long time, but an abusive language hurts the feelings at once.(一句温暖的话记得很长一段时间,而是一种污辱性语言伤害的情感在一次。)Kind words warm the heart of a person while hurtful slur chills the spine (作用)Mutual understanding, trust, care and common affection among people not only create a friendly social atmosphere, but also meet every normal people?s needs in different degrees with regard to their healthy and reasonable psychological necessities. ?Thereby,they put people in a sanguine and optimistic mood, and make them love their life even more and enable the whole society to maintain a stable and harmonious order. ?Human relationships have a sentimental property. For example, etiquette between intimates is different from that between those who are just acquaintances. ?In the contemporary age, various new thoughts, new information and technologies are spring up constantly. All these make the connection, exchanges and cooperation among people more important. So, the coordinating function that etiquette plays in human relationships is becoming more and more necessary, dynamic and indispensable. ? << 让墙巷>>
财务 CFO/Finance Director/VP 总监 财务 Finance Manager 经理 财务 主管 /总 Finance Supervisor 帐主 管 会计 经理 /会 Accounting Manager/Supervisor 计主 管 会计Accountant / Accounting Trainee 出纳 Cashier 员 财务 /会 Finance/Accounting Assistant 计助 理 财务 分析 经理 Financial Analysis Manager/Supervisor /主 管 财务 分析 Financial Analyst 员 成本Cost Accounting Manager/Supervisor
/成 本主 管 成本 管理 Cost Accounting Specialist 员 审计 经理 Audit Manager/Supervisor /主 管 审计 专员 Audit Executive/Assistant /助 理 税务 经理 /税 Tax Manager/Supervisor 务主 管 税务 Tax Executive 专员 其他 证券 /期 货/ Stock Broker 外汇 经纪 人 投资Investment Advisor
财顾 问 证券 分析 师 Securities Analyst 投资 /基 金项 目经 理 Investment Manager 融资 经理 /融 资主 管 Treasury Manager/Supervisor 融资 专员 Treasury Specialist 行长/副行长President/Vice-President/Branch Manager 资产 评估 /分 析 Assets Valuation/Analyst 风险 控制 Risk Management 进出 口/ 信用 证结 算 Trading / LC Officer 清算 人员 Settlement Officer
transistor n 晶体管 diode n 二极管semiconductor n 半导体 resistor n 电阻器 capacitor n 电容器 alternating adj 交互的 amplifier n 扩音器,放大器integrated circuit 集成电路 linear time invariant systems 线性时不变系统voltage n 电压,伏特数 tolerance n 公差;宽容;容忍condenser n 电容器;冷凝器dielectric n 绝缘体;电解质electromagnetic adj 电磁的 adj 非传导性的 deflection n偏斜;偏转;偏差 linear device 线性器件 the insulation resistance 绝缘电阻 anode n 阳极,正极 cathode n 阴极 breakdown n 故障;崩溃 terminal n 终点站;终端,接线端emitter n 发射器 collect v 收集,集聚,集中insulator n 绝缘体,绝热器oscilloscope n 示波镜;示波器 gain n 增益,放大倍数 forward biased 正向偏置 reverse biased 反向偏置 P-N junction PN结 MOS(metal-oxide semiconductor)金属氧化物半导体 enhancement and exhausted 增强型和耗尽型 integrated circuits 集成电路 analog n 模拟 digital adj 数字的,数位的horizontal adj, 水平的,地平线的vertical adj 垂直的,顶点的amplitude n 振幅,广阔,丰富attenuation n衰减;变薄;稀薄化multimeter n 万用表 frequency n 频率,周率 the cathode-ray tube 阴极射线管 dual-trace oscilloscope 双踪示波器 signal generating device 信号发生器 peak-to-peak output voltage 输出电压峰峰值sine wave 正弦波 triangle wave 三角波 square wave 方波 amplifier 放大器,扩音器 oscillator n 振荡器 feedback n 反馈,回应 phase n 相,阶段,状态 filter n 滤波器,过滤器 rectifier n整流器;纠正者 band-stop filter 带阻滤波器 band-pass filter 带通滤波器 decimal adj 十进制的,小数的hexadecimal adj/n十六进制的 binary adj 二进制的;二元的octal adj 八进制的 domain n 域;领域 code n代码,密码,编码v编码 the Fourier transform 傅里叶变换 Fast Fourier Transform 快速傅里叶变换microcontroller n 微处理器;微控制器assembly language instrucions n 汇编语言指令 chip n 芯片,碎片 modular adj 模块化的;模数的 sensor n 传感器 plug vt堵,塞,插上n塞子,插头,插销coaxial adj 同轴的,共轴的 fiber n 光纤relay contact 继电接触器 single instruction programmer 单指令编程器 dedicated manufactures programming unit 专 供制造厂用的编程单元 beam n (光线的)束,柱,梁 polarize v(使)偏振,(使)极化 Cathode Ray Tube(CRT)阴极射线管 neuron n神经元;神经细胞 fuzzy adj 模糊的 Artificial Intelligence Shell 人工智能外壳程序 Expert Systems 专家系统 Artificial Intelligence 人工智能 Perceptive Systems 感知系统 neural network 神经网络 fuzzy logic 模糊逻辑 intelligent agent 智能代理 electromagnetic adj 电磁的 coaxial adj 同轴的,共轴的 microwave n 微波 charge v充电,使充电 insulator n 绝缘体,绝缘物 nonconductive adj非导体的,绝缘的 antenna n天线;触角 modeling n建模,造型 simulation n 仿真;模拟 prototype n 原型 array n 排队,编队 vector n 向量,矢量 wavelet n 微波,小浪 sine 正弦cosine 余弦 inverse adj倒转的,反转的n反面;相反v 倒转 high-performance 高精确性,高性能 two-dimensional 二维的;缺乏深度的 three-dimensional 三维的;立体的;真实的 object-oriented programming面向对象的程序 设计 spectral adj 光谱的 attenuation n衰减;变薄;稀释 distortion n 失真,扭曲,变形 wavelength n 波长 refractive adj 折射的 ATM 异步传输模式Asynchronous Transfer Mode ADSL非对称用户数字线Asymmetric digital subscriber line VDSL甚高速数字用户线very high data rate digital subscriber line HDSL高速数据用户线high rate digital subscriber line FDMA频分多址(Frequency Division Multiple Access) TDMA时分多址(Time Division Multiple Access) CDMA同步码分多址方式(Code Division Multiple Access) WCDMA宽带码分多址移动通信系统(Wideband Code Division Multiple Access) TD-SCDMA(Time Division Synchronous Code Division Multiple Access)时分同步码分多址 SDLC(synchronous data link control)同步数据 链路控制 HDLC(high-level data link control)高级数据链路 控制 IP/TCP(internet protocol /transfer Control Protocol)网络传输控制协议 ITU (International Telecommunication Union) 国际电信联盟 ISO国际标准化组织(International Standardization Organization); OSI开放式系统互联参考模型(Open System Interconnect) GSM全球移动通信系统(Global System for Mobile Communications) GPRS通用分组无线业务(General Packet Radio Service) FDD(frequency division duplex)频分双工 TDD(time division duplex)时分双工 VPI虚路径标识符(Virtual Path Identifier); ISDN(Integrated Services Digital Network)综 合业务数字网 IDN综合数字网(integrated digital network) HDTV (high definition television)高清晰度电视 DCT(Discrete Cosine Transform)离散余弦变换 VCI(virtual circuit address)虚通路标识 MAN城域网Metropolitan area networks LAN局域网local area network WAN广域网wide area network 同步时分复用STDM Synchronous Time Division Multiplexing 统计时分复用STDM Statistical Time Division Multiplexing 单工传输simplex transmission 半双工传输half-duplex transmission 全双工传输full-duplex transmission 交换矩阵Switching Matrix 电路交换circuit switching 分组交换packet switching 报文交换message switching 奇偶校验parity checking 循环冗余校验CRC Cyclic Redundancy Check 虚过滤Virtual filter 数字滤波digital filtering 伪随机比特Quasi Random Bit 带宽分配Bandwidth allocation 信源information source 信宿destination 数字化digitalize 数字传输技术Digital transmission technology 灰度图像Grey scale images 灰度级Grey scale level 幅度谱Magnitude spectrum 相位谱Phase spectrum 频谱frequency spectrum 智能设备Smart Device 软切换Soft handover 硬切换Hard Handover 相干检测Coherent detection 边缘检测Edge detection 冲突检测collision detection 业务集合service integration 业务分离/综合service separation/ integration 网络集合network integration 环形网Ring networks 令牌环网Token Ring network 网络终端Network Terminal 用户终端user terminal 用户电路line circuit 电路利用率channel utilization(通道利用率) 相关性coherence 相干解调coherent demodulation 数字图像压缩digital image compression 图像编码image encoding 有损/无损压缩lossy/lossless compression 解压decompression 呼叫控制Call Control 误差控制error control 存储程序控制stored program control 存储转发方式store-and-forward manner 语音\视频传输voice\video transmission 视频点播video-on-demand(VOD) 会议电视Video Conference 有线电视cable television 量化quantization 吞吐量throughput 话务量traffic 多径分集Multipath diversity 多媒体通信MDM Multimedia Communication 多址干扰Multiple Access Interference 人机交互man machine interface 交互式会话Conversational interaction
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Crisis Response & Communication Planning Workbook TABLE OF CONTENTS 1. Identify the crisis planning team 2. The Crisis Audit 2.1 Evaluating Crisis Potential a) Size/Scope of your association b) Public/industry profile c) Potential vulnerabilities and possible crisis scenarios d) Establish Monitoring (Early Warning) Systems e) Documenting current procedures and policies 3. Identification and Location of Resources 4. Crisis response team members and responsibilities a) Selecting the crisis team members and spokesperson b) Qualifications for and identification of spokesperson(s) c) Decide on response levels/Teams 5. Contact Lists a) Key association members/personnel list b) Associations/Company board member list c) Federal government/provincial government/public health officer checklist d) Template of commodity/other organizations and stakeholders e) Producers/growers/members list 6. Developing Crisis Scenario Modules 7. Crisis Documentation 8. Writing and Assembling the Crisis Manual 9. Test out the Crisis Response Plan Appendix A: Example of crisis team members and responsibilities Appendix B: Other checklists Crisis Response & Communications PLAN - Workbook