搜档网
当前位置:搜档网 › 汉英翻译练习作业

汉英翻译练习作业

汉英翻译练习作业-标准化文件发布号:(9456-EUATWK-MWUB-WUNN-INNUL-DDQTY-KII

单句类

1. 直译与意译 (literal translation vs. free/liberal translation)

1.怕什么呢?死了张屠夫,还有李屠夫,人多得很。

2.这事就败在你手里了。

3.不料半路杀出一个程咬金。

4.她不分青红皂白,乱交朋友。

5.爸爸,感谢您对我们的爱,您的辛勤工作让我和妈妈衣食无忧。

6.约翰为人可靠。他既忠实又正直。

7.管它三七二十一,先吃个饱再说。

8.我对他简直佩服得五体投地。

9.他吓得屁滚尿流。

10.你让我倒了八辈子霉。

11.她生长在富贵之家。

12.她怕碰一鼻子灰,话到了嘴边,又把它吞了下去。

13.他吃了大败仗。

14.人生有苦也有甜。

15.酒逢知己千杯少,话不投机半句多。

16.他是“外甥打灯笼——照舅(照旧)”。

17.这项研究发现,青年妇女由于抽烟和缺乏运动,将大大缩短自己的寿命。

18.露丝一刻不得消停,弄得别的孩子很无语,我就把她撵了出去。

19.我妹妹又去减肥中心了。

20.江山易改,本性难移。

2. 省词法 (omission)

1.他在我不知道的情况下私自拿走了那东西。

2.此新产品耐寒、耐旱、适合在北方生长。

3.大家都必须杜绝在工作中的浪费现象。

4.这些问题就是他提出的关于保护稀有动物的问题。

5.台湾海峡两岸的中国人都是骨肉同胞,手足兄弟。

6.如果你觉得合适就干,不合适就别干,你自个儿看着办吧。

7.他满脸皱纹,皮肤黝黑,头发灰白稀疏。

8.他吃了点东西,喝了点酒,因为他疲惫不堪了。

9.他说,“谁也不能指望他采取克制或讲道理的态度。”

10.多年来那个国家一直有严重的失业现象。

11.他把事情一五一十地都讲给父母听了。

12.我们党结束了那个时期物价混乱的局面。

13.事发二十个小时以内,他都处于昏迷状态。

14.至今这位老将军都还记得当年邓政委请他到家作客的情形。15.他是一个性格复杂的人---喜怒无常,反复多变,有些忧郁。

16.这台电视机真是价廉物美。

17.中国足球的落后状态必须改变。

18.我干工作,做家务,交朋友,这些占据了我的全部时间。

19.等他回国再说。

20.那位世界小姐真有沉鱼落雁之容,闭月羞花之貌。

北语网院20春《英汉/汉英翻译》作业_1答案

(单选)1:She does not photograph well. A:她不上镜。 B:他不爱照相。 正确答案:A (单选)2:随着人数的增加,他们力量也增加了。 A:As the increse of the number, their power is increased B: Their power increased with their number. 正确答案:B (单选)3:We stand now where two roads diverge. But unlike the roads in Robert Frost's familiar poem, they are not equally fair. A:我们站在两条路的岔路口,但是不像罗伯特熟悉的诗里那样,并不是同样的公平 B:我们正处在两条路的分岔口。但是并不像我们所熟悉的罗伯特的诗中所说的,这两条路是同样的好 正确答案:B (单选)4:I don't know how far I didn't run. A:我不知道跑了多远 B:我不知道还有多远我没有跑。 正确答案:A (单选)5:质量服务月 A:Quality Service Month B:Quantity Service Month 正确答案:A (单选)6:无事不登三宝殿。 A:I wouldn’t come to you if I hadn’t something to ask of you. B:I wouldn’t come to you if I hadn’t something for you. 正确答案:A (单选)7:Little remains to be said. A:简直没有什么可说的了 B:还能说一点。 正确答案:A (单选)8:ginger beer A:姜汁啤酒 B:姜汁汽水 正确答案:A (单选)9:走马观花 A:to appreciate flowers on a running horse

英语翻译作业

安乐死(个案研究) 达克斯柯沃特 在一次严重的汽车爆炸事故之后,达克斯柯沃特就一直忍受着身体被强烈灼伤的痛苦。他说:“我承受着如此剧烈的痛苦以至于在事故爆发前的几个月我就已经不想再活下去了”。在此后长达数十年的痛苦治疗中,达克斯反复要求他的医生,亲人,朋友帮助他结束他痛苦的人生。达克斯失去了双目和双手,但是其他的身体器官还是健康的,目前,他正在从事律师的工作。他始终坚信,他安乐死的要求被拒绝是错误的,鉴于此,一个有关本案的包括达克斯本人,他的医生以及他的朋友和家庭成员在内的互动小组正在被建立起来。 戴安娜普瑞特 戴安娜普瑞特患有运动神经元疾病,而且面临着一个她并不想面对的痛苦的死亡。她说,“我想在我的家人的陪伴下,选择一种快速的,没有痛苦的死亡方式”。她向英国法院进行呼吁,不过没有成功,最终,欧盟人权法院允许她的丈夫对她进行安乐死。 杰克科沃基安医生 因为拍摄快要死亡的病人的眼睛,科沃基安医生赢得了“死亡医生”的称号。在他以后的职业生涯中,他开始为病患提供“死亡指导”,当绝症患者意识到他在帮助人们安乐死的时候,越来越多的人们开始来到他这里,尽管有一些失败的诉讼案件,但是科沃基安医生还是帮助了超过130人实施了安乐死。 科沃基安医生认为仅仅帮助他人去死是不够的,他杀死了一个叫托马斯的人,并把他的死亡过程拍摄成了一部六十分钟长的纪录片,最终,他在自己的工作室被铺,并且由于在法庭上他没有成功的对自己的行为进行无罪辩护,他被判处10-25年的有期徒刑,他在2006年成为末期与C型肝炎病患者,并要求被赦免。 以上内容来自BBC网站 案例一:托尼布兰德,1989年 当约克郡Airedale 医院的医生们要求高等法院准许他们撤销安插在

英汉互译实践与技巧作业

英汉互译实践与技巧 学 院:水利与建筑工程学院 专业班级:电气 xxx 班 姓 名: xxx 学 号: 201xxxxxxx

Reasons for the Excellence of US Higher Education By Chuck M.Ves Excellence extends beyond individual scholars and in stitutions it extends to systems. A basic question I have been asked innumerable times, especially when traveling abroad, is, Why is Americas system of higher education so good? It is, as has been said all too often, the envy of the world. I think there are seven primary reasons for the excellence of US higher education relative to that in other countries: We have a broad diversity of institutions ranging from small liberal arts colleges to Ivy League schools, to the great land grant universities, and to somewhat more focused institutions like MIT or Caltech. This diversity provides a wealth of environments and opportunities, from which individual students can select a school that best matches their needs and capabilities. We offer new assistant professors a wide open field of freedom to choose what they teach and the topics of research and scholarship they engage. We reject the hierarchical systems of many other nations in which junior faculty are subservient to, and indeed apprenticed to, senior professors. We therefore enjoy a constant flow of new ideas, passions, and approaches that keep us fresh and robust. In our research universities we meaningfully weave together

英文翻译练习作业

英文翻译练习(一) The status of Philosophy in Chinese culture has always been regarded as a comparison with that of religion in other cultures. In China, Philosophy is the concerned field by each educated one. Long time ago in China, a person would firstly accept enlightened education in Philosophy if he could be given education. Children should read the Analects, Mencius, The great Learning, The Doctrine of mean once they entered school. The Four Books were regarded as the most important documents after Song(regarded as “new Confucianism”in west).When children began to learn words, the commonly used textbook is Three Words, in which every three words a group, every six words one sentence, and the even sentence rhyme has rhyme, easy to read aloud and easy to remember. In fact, this book is used to learn words for Chinese children. The first sentence of Three Words “Man’s nature is good at birth.” Is the basic idea of philosophy of Mencius.

2014福师《英汉互译》在线作业一答案

单选题 一、单选题(共 V 1. Language consists ________words which we put together into sentences. A. in B. for C. of D. on 满分: 2. The reason for the traffic accident was________one of the drivers lost control of his car. A. why B. when C. that D. because 满分: 3. I have no doubt ________he will overcome all his difficulties. A. if B. that C. as to D. whether 满分: 4. The top leaders of the two countries are holding talks in a friendly_________. A. B. C.

D. phenomenon 满分:2 分A 5. He went to the dance last night but couldn’t find a____because of his strange clothes. A. pond B. saddle C. partner D. salad 满分:2 分C 6. Historically, scientists and inventors are one group that seem to take full________of relaxed moments. A. use B. chance C. advantage D. attention 满分:2 分C 7. In fact, Mary would rather have left for San Francisco _________in Los Angeles. A. by staying B. than stay C. than have stayed D. to stay 满分:2 分C 8. Smoking hurts not only the smokers, but also the people around them____second-hand smoke. A. because B. because of C. as

英汉互译实践(课后作业) 2

英汉互译实践Assignments Lecture 2 1.一个国家一定要有稳定的形势,才能把经济建设搞上去。 译:The economic growth can only be promoted with the stability of the country. 2.在改善物质生活的同时,充实精神生活。 译:We should enrich our spiritual life while trying to improve the material life. 3.近年来,美国华裔科技人才辈出,成就卓著,引起国际科技界的注意和重视。 译:In recent years, there have come forth in increasing numbers the US prominent scientific and technical talents of Chinese descent// whose achievements have come to command the notice and admiration of scientists and technical experts in the world. 4. 黄毛丫头 a chit of a girl; a witless girl; an ignorant girl 黄色电影blue films; porn movies 黄叶/ 黄页fallen leaves/ yellow pages 5.从上海至北京的飞机每天一班。 译:There is a daily flight from Shanghai to Beijing. 6.还要多读一点历史和小说。 译:We should also make efforts to read some books of history and novels. 7.根据他的叫声特点,人们把蝉又称作知了。 译:Cicadas are also called as “zhiliao” because of the singing noise they make. 8.美国气候相差较大,位于亚热带的佛罗里达和夏威夷海滩温暖宜人,阿拉斯加苔原却寒气袭人。 译:The climate in the United States varies so much from place to place that Florida and the Hawaii beaches in the subtropics are warm and agreeable while the tundra on Alaska is terribly chilly. Lecture 3 1. 我们学院接受教委和市政府的双重领导。(名词转动词) 译: Our institute is co-led by the education commission and the municipal government. 2. 孩子们看电视过多会大大地损害视力。(动词转名词) 译: (Watching) too much TV will do harm to children?s eyesight. 3. 由于我们实行了改革开放政策,我国的综合国力有了明显的增强。(动词转名词) 译: With the practice of reform and opening-up policy, our comprehensive national strength has achieved notable improvements. 4. 我完全赞成你的意见。(动词转介词) 译:I?m all for you./your opinion. 5. 改革开放政策受到了全国人民的拥护。(动词转名词) 译:Reform and opening-up policy has gained nation-wide support. 6. 作者在文章中对人类疏忽自身环境作了批评。(动词转名词) 译: The author made criticism on mankind?s negligence to the environment in his article. 7. 在有些欧洲国家里,人民享有最广泛的社会福利,如医疗保险等。(主动语态转被动语态)译: In some European countries, people are entitled to receive the most extensive social welfare, like medical insurance. 8. 时间不早了,我们回去吧!(句型转换) 译: It?s time for us to go back!

北语20春《英汉/汉英翻译》作业1答案

20春《英汉/汉英翻译》作业1 试卷总分:100 得分:100 一、单选题(共15 道试题,共75 分) 1.It is a wise man that never makes mistakes. A.只有聪明的人才不会范错误 B.再聪明的人也会范错误。 答案:B 2.I'm not a little afraid of snakes. A.我一点也不怕蛇 B.我非常怕蛇。 答案:B 3.He is a Napoleon of finance. A.他是金融界的拿破仑 B.他是金融界的巨头。 答案:B 4.I don't know how far I didn't run. A.我不知道跑了多远 B.我不知道还有多远我没有跑。 答案:A 5.中国政府决定,要用3年左右时间使大多数国有企业走出困境。 A.The Chinese government has decided to take about three years to extricate most state-owned enterprises from their difficulties B.Chinese government decides to help most national enterprises going out obstacle with about 3 years. 答案:A 6.You can never be too careful about English-Chinese translation A.作英译汉时,不能太仔细 B.作英译汉时,越仔细越好。 答案:B 7.在这个紧要关头,我们尤其不该为了已经无法挽回的事情相互埋怨。 A.At a critical time we especially should not blame one for what has already happened B.The last thing we should do at this crucial moment is blaming one another for what can not be undone. 答案:B 8.The burning question of my childhood had been richly answered. A.我小时候梦寐以求想得到答案的问题,终于得到了圆满的回答 B.我儿童时代在心中燃烧的问题,终于得到了充分的回答。

英语翻译作业

Americans are much more likely than citizens of other nations to believe that they live in a meritocracy, i.e. Government by people selected according to merit. But this self-image is a fantasy: America actually stands out as an advanced country in which it matters most who your parents were, the country in which those born on one of society’s lower rungs have the least chance of climbing to the top or even to the middle. And if you ask why America is more class-bound in practice than the rest of the Western world, a large part of the reason is that our government falls down on the job of creating equal opportunity. The failure starts early: in America, the holes in the social safety net mean that both low-income mothers and their children are all too likely to suffer from poor nutrition and receive inadequate health care. It continues once children reach school age, where they encounter a system in which the affluent send their kids to good, well-financed public schools or, if they choose, to private schools, while less-advantaged children get a far worse education. 美国人可能比任何其他国家的人都更相信他们生活在一个精英制度之下,人们推选的政府也是据其优势。然而,这个自我形象是一种幻想:作为先进国家,实际上美国的突出特点是出身至关重要,在这个国度里,来自社会底层的人几乎没有机会爬到社会中层,更不用说社会顶层。 如果你要问为什么实际上美国比其他西方国家都要阶级分明,主要原因就是我们的政府在创造公平机会方面的失败。 这种不公平很早以前就开始了:在美国,由于社会安全网存在漏洞,这就意味着低收入的母亲和他们的孩子完全有可能存在营养不良,得不到足够的医疗服务。孩子到了上学年龄这种情况也不会得到改观,他们所遇到的体制是富人可以送自己的孩子到资金充足的好的公立学校上学,如果愿意,还可以从送到私立学校上学,而穷人孩子接受的教育却非常差。

英汉翻译作业(5) 参考译文

邀请名人做广告,只要商品确实是货真价实,名人又愿意,这应该是广告技巧的上策,会产生很强的名人效应。但是商品质量差,广告又言过其实,又请名人做广告,这种广告一时也会产生一些好的影响,但最终是砸了自己的牌子,也塌了名人台,影响名人的信誉,因此名人在接受时要慎之又慎。请名人做广告,付给的报酬高得惊人,而一些名人尤其是政界和科学界的名流往往不肯抛头露面。这样西方国家的一些广告商便在平民中千方百计物色酷似名流的人来做广告,甚至被弄去参加开业典礼或者开张剪裁以招徕生意。局外人往往不明真相而受蒙骗。正因为真假难分,名人替身常遭不测。 To invite those eminent persons to help make advertisements should be regarded as one of the best ad strategies and could of course, produce a spectacular VIP effect, provided that those eminent persons are perfectly willing to accept the invitation and, more importantly, the commodities to be advertised are genuine and their prices fair. Sometimes, while a commodity is of inferior quality, the ad is full of words lavishing praise on it. If, under such a circumstance, an eminent person comes to help make the ad, the ad could, if anything, be temporarily successful before it turns the brand of the commodity in question notorious and more disastrously, ruins the reputation of the eminent person thereafter. It is precisely for this reason that the eminent persons are well advised to think more than twice before agreeing to appear on a commercial. Despite the fact that an eminent person could be paid a staggering sum of money after he or she helps make a commercial ad, some eminent persons, those in political and scientific circles in particular, are averse to public exposures. As a result, some advertisers in Western countries have had to try every means possible to scout among the populace at large men or women that are very copies of the eminent persons they are after. Once recruited, an eminent person’s substitute, apart from appearing on an ad, is often made to show up on certain high profile occasions, such as opening ceremonies or ribbon cutting ceremonies, with a view to soliciting customers. Outsiders, unable to distinguish a real eminent person from his substitute, are usually taken in. However, not every hired substitute is lucky. Some of them may become victims of unexpected attacks aimed at the real eminent persons and suffer unfortunately, for them. Work Produced against the grain and in marginality by George Steiner in After Babel: This book was written under somewhat difficult circumstances .I was at the time increasingly marginalized and indeed isolated within the academic community. This is not ,necessarily, a handicap. Tenure in the academy today ,the approval of one’s professional peers, the assistance and laurels in their giving, are not infrequently symptoms of opportunism and mediocre conventionality. A degree of exclusion, of compelled apartness, may be one of the conditions of valid work. In the humanities,in the disciplines of intuitive discourse, committees, colloquia, the conference circuit are the bane. Nothing is more ludicrous than the roll-call of academic colleagues and sponsors set out in grateful footnotes at the bottom of trivia. In poetics ,in philosophy, in hermeneutics, work worth doing will more often than not be produced against the grain and in marginality.

商务英语英汉互译试卷

2011学年第学期商务英语翻译(重修)试卷 注意事项:1、本试卷共8 页,满分100 分,考试时间为120 分钟。 2、答题时请使用蓝、黑钢笔或圆珠笔。 Ⅰ. 填空题:(1×20) 1. 对于翻译理论最早的论述可追溯到先秦的一位哲学家_____ 在其名著《正名篇》中相关理论阐述。 2. 作为翻译的标准的核心理论是__________,严复于1989年明确提出,具有继往开来的意义。而早在唐代玄奘就提出_______________ 的翻译理论,其实质与严复的理论是一致的。 3. 中国古代的翻译都是以翻译佛经为主要翻译活动,对西方科学技术进行翻译介绍的先驱应首推____ 代______,《几何原本》是其代表作。 4. 在世界文明史中,由于古希腊、古罗马文明的衰落,第一次大翻译运动是由________ 对古希腊著作进行翻译、考证、注释、补充新材料,对世界文明的延续做出了历史贡献。 5. 第二次大翻译运动,是导致了欧洲__________ 的历史原因之一。 6. 严复是中国近代启蒙思想家,他常借翻译西方思想名著表达自己的观点与思想,其译著对中国近现代史产生重大影响的__________ 和________。 7. 翻译活动对马列主义在中国的传播起到了很大的作用,“五四”时期《共产党宣言》最初是由______ 从俄文翻译介绍到中国的。 8. 鲁迅先生翻译的《________》和《______》等文学作品,对中国的现代文学影响颇深。 9. 唐代玄奘不仅翻译了大量的佛经,而且把_____ 的著作部分译成梵文,成为第一个把汉语著作介绍到国外的中国人。 10. 美国女作家赛·珍珠曾经把中国的古典名著《_____》翻译成英文介绍到西方,其书名英文译文是__________。 11. 汉语中三、六、九等数字有很丰富的文化蕴涵,英语中数字_____ 具有很深的文化意

东师《英汉翻译》20春在线作业2答案14

(单选题)1: 有关英语词类的说法中,下列选项中正确的一项是。 A: 动词和名词在英语里是非常活跃的词类 B: 动词和副词在英语里是非常活跃的词类 C: 名词和形容词在英语里是非常活跃的词类 D: 形容词和副词在英语里是非常活跃的词类 正确答案: D (单选题)2: A translator has to know everything 0f something and something 0f everything. A: 一个翻译人员对一些事情要什么都懂,对什么事情又要懂一些。 B: 翻译人员对有些事情要无所不晓,对什么事情又要略知一二。 C: 翻译人员对于知识既要精深,又要渊博。 D: 译者要知之为知之,不知为不知。 正确答案: C (单选题)3: 你什么时候方便就过来玩。 A: Come and play when you are convenient. B: Come here to play if you are convenient. C: Drop in whenever it’s convenient. D: Drop in whenever you have convenience. 正确答案: C (单选题)4: I would draw a further conclusion, which I believe is central to assessing China’s future place in the world economy. A: 我将得出进一步的结论,这个结论我相信在评估中国在未来世界经济中的位置中是中心问题。 B: 我还想得出进一步的结论,我认为这对于估价中国今后在世界经济中的地位是中心问题。C: 我还有一个想法,我认为这对于估价中国今后在世界经济中的地位是至关重要的。 D: 我还有一个想法,这个结论我相信是评估中国的未来在世界经济中的位置是中心问题。正确答案: C (单选题)5: 就科技英语与汉语的表达特点而言,下列选项中不正确的一项是。 A: 汉语词汇含义相对单一并且固定,而英语的词汇含义内涵大,一词多义。 B: 汉语中用被动语态表达的句子不多,而科技英语中被动语态使用广泛。 C: 汉语趋向于用多重复合句子表达,而英语多用单句表达。 D: 科技英语中介词短词及各类非限定动词短语使用频繁。 正确答案: C (单选题)6: 第一次世界大战后,帝国主义对中国加紧侵略,北洋军阀政府对外妥协投降,对内残酷压迫人民,给中国带来了深重的民族危机。 A: After World WarⅠ, the imperialists stepped up their aggression against China while the Northern Warlord Government resorted to compromise and capitulation externally and to ruthless oppression of the people internally, thus landing China in a grave national crisis.

英语翻译作业1

一、改译 宰客slaughter customers(cheating customers) 自学self learn(study on one’s self) 彩票colorful tickets(lottery) 救火save a fire(Firefighting) (电脑)死机systerm dead(computer crash) 吃食堂eat the canteen(eat in the canteen) 风凉话cold word(sarcastic remark) 太平门safe door(emergency exit) 三角债triangle debts(chain debts) 扣帽子put a hat on(put a label on) 文化程度cultural degree(education level) 抓紧时间grasp time firmly(hurry up) 来信写道the latter writes(the letter reads) 提高英语水平raise the level of one’s English(Improve one’s English) 胸有成竹have a bamboo in one’s stomach(have a well-thought-out plan) 二、直译 大海捞针Look for a needle in the ocean 猫哭耗子假慈悲Cat cry for mouse 嫁鸡随鸡嫁狗随狗Marry a chicken with chicken married dog follows dog 挥金如土Spend money like water 易如反掌As easy as to turn one's hand 打草惊蛇To beat the grass and frighten away the snake 呆若木鸡Dumb as a wooden chicken 千里之行始于足下Every journey begins with the first step 瑞雪兆丰年A timely heavy snow promises a good harvest . 跑得了和尚跑不了庙Run a monk can not run the temple 三、重点翻译 她经常在邻里之间搬弄是非 She always makes mischief between neighbors. 她毛遂自荐来这所学校当老师 She recommending herself to be a teacher in this school. 正真的好朋友应该是雪中送炭 True friend is who provides you timely help. 我要有个三长两短,你给我娘捎个话 If something happens to me, please give my mother a massage. 留得青山在,不愁没柴烧 As long as the green mountains are there, one need not worry about firewood. 你这人真的是狗嘴里吐不出象牙 他对你的许诺不过是个空头支票而已 His promise to you just a blank check. 我喜欢那套房子,但美中不足的是离上班的地方太远 I like that house,but the fly in the ointment is too far away from the work place.

综合性作业(商务报告翻译)

课程名称:商务英语翻译 作业名称:商务报告翻译 姓名:凌蝶、陈雪娇、吴恬婧、 章芳芳 班级:英语1101 任课教师:俞晓霞 完成日期: 2013-06-12 湖州职业技术学院商务贸易分院 2012—2013 学年第二学期

一、作业内容 商务报告的翻译 将一则扩业计划书的过程报告进行英译。 二、作业要求 作业准备要求:掌握各类商务报告中的常见词汇、语句和段落;商务报告的构成和翻译技巧。 作业完成形式:小组讨论合作完成 成果形式:扩业计划书过程报告的英译稿 作业过程要求: 步骤一:教师提供一则扩业计划书的过程报告(业务分析、客户资料、目标客户群、SWOT分析、行动计划),学生分组讨论分析其构成。 步骤二:小组讨论分工合作完成翻译。 评价标准: ●内容忠实度(讲求客观、忠于事实) ●结构完整度(语篇完整、布局合理) ●语言通顺度(风格自然、通顺流畅)

Process Report 1——Analysis of the Business The current state of the business University Books, a privately owned, on-campus bookshop at the University of International Business, manly carries textbook, reference books, and various bestsellers for students, instructors and staff, and local residents. It is located next to the largest cafeteria, the center of the campus, and attracts a large number of customers. However, the bookshop only occupies an area of 50 square meters, in which two thirds is the shopping area and one third the storage room. This is hindering the shop from expanding its services. The management planned to offer a wider range of services, but the tight space has constrained such plans. It is time to expand the bookshop before it is too late. Current business analysis The main business of the bookshop now is selling teaching-related books covering management, finance, accounting, economics, international trade, law, computer science, foreign language, etc. It also carries books for entertainment and about current issues. It usually has a stock of 20,000 books, which increases when a semester starts and decreases by the end of an academic year. The textbooks assigned by instructors, dictionaries, books on various examinations, and those on current issues—China’s accession to the WTO, the terrorist attacks on the United States, fashion trends, or stock market analyses—always enjoy a high turnover rate. The shop also takes orders from the customers who cannot find the books they need in the shop. Financial performance The financial performance has improved a great deal since the bookshop opened. The revenue in 2000, at 80,000 yuan, increased by 20% over the 1999 level of 66,000 yuan. Profits rose by 30%, while costs declined by 10%, thanks to the effective cost-cutting measures initiated at the beginning of 2000. The inventory turnover ratio has reached ten times and the profit margin on sales six percent, well above the average of eight times and five percent respectively. The shop was granted a loan of 100,000 yuan for starting the business. As of October 30, 2001, half of the loan has been paid back, one year ahead of the schedule due to the increased enrollment during the past two years. The shop will have paid off the debt by the end of 2002 based on the current case flow.

相关主题